Tag: Ocean Outdoor

McVitie’s and To Boldly Go win Ocean Outdoor’s inaugural Digital Creative Competition Grand Prix

Stuart Mitchell

Leading biscuit brand McVitie’s and the London based creative agency To Boldly Go last month announced the winners of Ocean Outdoor’s inaugural Digital Creative Competition Grand Prix. The Grand Prix was selected by an independent jury from a shortlist of 11 agencies and brands who secured Gold prizes from a pool of over 360 entries in this year’s annual digital creative competitions which span six European countries. Ocean’s competition seeks original, bold concepts which both advance Digital out of home (DOOH) as an advertising medium and inspire creativity. First established…

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Ocean and Pinwheel explore harnessing coastal carbon capture in reversing climate change

Stuart Mitchell

Ocean is working with the sustainability platform Pinwheel, since January 2024, to support four marine based projects. As an OOH media owner, we understand the profound impact of visuals in shaping perceptions and driving action. By supporting initiatives like Pinwheel, we aim to protect our oceans, combat climate change, and preserve our natural environment.  Project Vesta is one of the verified non-profits to benefit from this new initiative. Scientist Dr Grace Andrews of Hourglass Climate works on strategies to reverse climate change. She explains how Vesta is developing a novel…

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Environmental charities and causes working to protect the planet invited to apply for space on Ocean screens

Stuart Mitchell

Ocean has reopened its annual programme, which gives pro bono advertising space to environmental charities and non-profits working to save the planet. Under the Drops in the Ocean initiative, Ocean donates 2% of the Group’s annual reported revenue to environmental charities in the form of advertising value across the company’s extensive UK digital screen network. Organisations and causes associated with preserving land, nature, the oceans, global warming, pollution, sustainability and the climate emergency are invited to tap into the Drops in the Ocean fund to advertise their messages and latest campaigns and promote fundraising…

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Educational charity launches outdoor advertising campaign to raise funds for the Enslaved Africans Memorial

Stuart Mitchell

Memorial 2007 – the educational charity bidding to build Britain’s first memorial to remember enslaved Africans and descendants of the Transatlantic slave trade – has launched an outdoor advertising campaign in partnership with Ocean. You can learn more about the important cause here. Memorial 2007 is working to raise the funds to create the Enslaved Africans Memorial Garden in London’s Hyde Park. The centrepiece is a sculpture which will honour the courage of those who were enslaved and their struggle for freedom.   The bronze and granite artwork includes 14…

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DeaflympicsGB athletes launch urgent fundraising appeal supported by Ocean Outdoor

Stuart Mitchell

Athletes who need to raise £500,000 to be able to compete in the Tokyo Deaflympics next year have taken their appeal to the streets of Great Britain in partnership with Ocean Outdoor. Marking one year to go to the Tokyo 2025 Deaflympics, athletes and organisers including UK Deaf Sport CEO Chris Ratcliffe, chairman Nick Brookes, GB deaf footballer Lucindha Lawson and Fiona Brookes, England women’s golfer and Deaflympian, gathered in London’s Leicester Square to launch their public fundraiser. Unlike Olympians and Paralympians, deaf athletes receive no government or National Lottery…

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