Tag: Ocean Outdoor

Educational charity launches outdoor advertising campaign to raise funds for the Enslaved Africans Memorial

Stuart Mitchell

Memorial 2007 – the educational charity bidding to build Britain’s first memorial to remember enslaved Africans and descendants of the Transatlantic slave trade – has launched an outdoor advertising campaign in partnership with Ocean. You can learn more about the important cause here. Memorial 2007 is working to raise the funds to create the Enslaved Africans Memorial Garden in London’s Hyde Park. The centrepiece is a sculpture which will honour the courage of those who were enslaved and their struggle for freedom.   The bronze and granite artwork includes 14…

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DeaflympicsGB athletes launch urgent fundraising appeal supported by Ocean Outdoor

Stuart Mitchell

Athletes who need to raise £500,000 to be able to compete in the Tokyo Deaflympics next year have taken their appeal to the streets of Great Britain in partnership with Ocean Outdoor. Marking one year to go to the Tokyo 2025 Deaflympics, athletes and organisers including UK Deaf Sport CEO Chris Ratcliffe, chairman Nick Brookes, GB deaf footballer Lucindha Lawson and Fiona Brookes, England women’s golfer and Deaflympian, gathered in London’s Leicester Square to launch their public fundraiser. Unlike Olympians and Paralympians, deaf athletes receive no government or National Lottery…

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National outdoor campaign reveals shocking state of waterways in the UK’s national parks

Stuart Mitchell

Environmental charity Campaign for National Parks has issued a shocking warning using a heavyweight Out of home (OOH) campaign to reveal that every single river, stream and lake in the nation’s 13 national parks in England and Wales is polluted. In a bid to make the government end water pollution, a large scale campaign is appearing throughout September across 35 Ocean Outdoor roadside and city retail screens in six cities including Bristol, Manchester, Leeds, Liverpool, London and Cardiff. The campaign to end water pollution forms part of Ocean’s annual ‘Drops…

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New research establishes how Official sports fan zones attract new visitors and boost footfall to Out of home venues

Stuart Mitchell

According to research carried out during the Olympic Games by Ocean Outdoor and Opinium, one in three visitors interviewed say they made a specific plan to visit one of the official Team GB fan zones presented by Ocean this summer. More than 700 fan zone visitors took part in the study which sets out to measure the visitor experience, the value for landlords, sponsors and brand partners and the importance of the association with Team GB.    The key findings reveal that: Nearly half of those interviewed (47%) said they…

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Ocean Outdoor and MC Saatchi invite the nation to lend a hand

Stuart Mitchell

MC Saatchi and Ocean Outdoor have launched a campaign encouraging the nation’s army of community volunteers to mobilise for The Big Help Out. The OOH campaign is appearing across The Loop networks in Manchester, Birmingham and Edinburgh and on selected large format screens in 10 UK cities until and during the weekend of 7 – 9 June, giving space across more than 300 screens to support the country’s biggest ever volunteer programme which was launched last year as part of the King’s Coronation weekend celebrations (8 May). Two thousand businesses, 35,000…

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