Tag: Pampers

Pampers Donates $100K to March of Dimes for World Prematurity Awareness Month

Stuart Mitchell

Pampers, the #1 choice of U.S. hospitals, nurses and parents, has donated $100,000 to the March of Dimes as part of its ongoing commitment to Prematurity Awareness Month. Preterm birth is a national health crisis, and funding will help support roughly 380,000 babies being born prematurely every year in the United States. For more than 40 years, Pampers has proudly partnered with NICU nurses to care for the specific needs of preemies. “We’re proud to partner with Pampers, who shares in our belief that all babies deserve the best possible…

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Pampers Launch #Thankyoumidwife Campaign, Developed By Saatchi & Saatchi London

Stuart Mitchell

In the chaos, excitement and joy of birth, it’s easy to forget to thank the people who get you through it, the midwives. Whilst 80% of UK mums say it is important to thank their midwife, only 58% actually do so. As a result, 1 in 3 midwives feel underappreciated despite putting new life into the arms of parents every day. This Christmas, Pampers rallied the nation to make sure that one of the most important ‘thank you’s’ doesn’t go unsaid. When the rest of us are tucking into our…

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Pampers and Saatchi & Saatchi London champion Little Fighters

Stuart Mitchell

Little Fighters has been created by Pampers and Saatchi & Saatchi London to mark the launch of its Preemie Protection nappies for premature babies. Championing the most vulnerable babies as powerful fighters, the campaign aims to drive awareness of its smallest nappy yet — made especially for the tiniest premature babies. The TVC was filmed at Southampton Hospital in their Neonatal Unit. Nine real families and their premature babies were followed and filmed, including the staff of the hospital, catching the true essence of what it’s like for both baby…

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