Tag: POPSUGAR

Project YouDoYou partners with Rebecca Minkoff, PopSugar

Stuart Mitchell

Project YouDoYou, Mindshare North America‘s and GroupM’s first-of-its-kind, teen empowerment initiative, fashion designer Rebecca Minkoff and global media company POPSUGAR are hosting an inspirational event to fuel positive, cross-generational conversation focusing on teen female activism. Fashion designer & founder Rebecca Minkoff, POPSUGAR Executive Style Director Dana Avidan Cohn, 20-year-old social entrepreneur Nadya Okamoto, and youth Planned Parenthood activist Deja Foxx will lead a candid Q&A in Minkoff’s flagship SoHo store, launching the sale of a PYDY x Rebecca Minkoff limited-edition shirt benefitting Nadya’s non-profit organization PERIOD. “As a brand made…

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Doner, POPSUGAR and Melanoma Know More Launch Get Checked. Period Campaign

Stuart Mitchell

By the time you finish reading this, you will have passed over 10 reminders to help you detect skin cancer – just in time for the holiday weekend. That’s because this week Doner, in partnership with POPSUGAR and Melanoma Know More, is hacking the ubiquitous black dot at the end of a sentence as an innovative awareness effort to save lives. From now through September 30, visitors who roll over the periods in health and wellness articles, as well as beauty-tip stories, on POPSUGAR – the influential lifestyle media platform…

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