Tag: PRCA

PRCA appoints Sarah Waddington CBE as CEO

Stuart Mitchell

The PRCA has appointed Sarah Waddington CBE as its permanent CEO after a rigorous two-month recruitment process, which attracted more than 300 candidates to the role. Waddington stepped into the position of interim CEO at the request of the PRCA’s management board in January.  In the last six months she has embarked on a period of transformation, completing a restructure and refreshing the PRCA’s strategic objectives. Under Waddington’s leadership the PRCA has joined the CBI and Trade Association Forum, enabling members to have a voice with business, government and policy…

Read More

PRCA announces Prezly as its exclusive newsroom partner

Stuart Mitchell

The Public Relations and Communications Association (PRCA) has recently announced a new partnership with Prezly to power its newsroom and media outreach operations. This collaboration marks a significant step forward in how the PRCA shares news and insights with its members and the broader communications industry. With Prezly’s intuitive platform, the PRCA will benefit from a streamlined digital newsroom, PR CRM capabilities and data-driven analytics. As part of the partnership launch, Prezly is offering a unique membership benefit: any organisation joining the PRCA in July will receive a 55% discount…

Read More

PRCA announces new Exclusive Broadcast Partnership with markettiers

Stuart Mitchell

The Public Relations and Communications Association (PRCA) has announced a new strategic partnership with markettiers as its Exclusive Broadcast Partner. The partnership marks a significant step in expanding the PRCA’s offering to its members, aligning with markettiers’ expertise in TV, radio, and podcasting. markettiers will now serve as the central point of contact for all member enquiries related to podcast production and specialist training in broadcast communications. PRCA Interim CEO Sarah Waddington CBE said: “We’re thrilled to welcome markettiers as our Exclusive Broadcast Partner. Their commitment to innovation and excellence…

Read More

PRCA launches CMS Go: Tailored accreditation for smaller PR agencies

Stuart Mitchell

The Public Relations and Communications Association (PRCA) has announced the launch of CMS Go, a dedicated version of its Communications Management Standard (CMS) accreditation, specifically designed for smaller PR agencies with ten or fewer employees. CMS Go is the only accreditation of its kind in the UK that assesses and recognises best practice across entire PR and communications teams, not just individuals. Delivered entirely online and supported by a PRCA Lead Assessor, CMS Go offers smaller teams a practical yet rigorous pathway to excellence, embedding quality and consistency across all…

Read More

PRCA Workplace Champions 2025 winners announced

Stuart Mitchell

The Public Relations and Communications Association (PRCA) has announced the winners of its annual Workplace Champions Awards during a ceremony last night in London. The Workplace Champions Awards – sponsored by Reuben Sinclair, CARMA and Finn Partners – aim to highlight the agencies and in-house teams that go the extra mile to establish positive and inclusive working environments for colleagues. Teams were judged on their commitment and performance on diversity and inclusion, as well as their consideration for the ethical and moral concerns of their employees. Small Agency Jack &…

Read More