Fashion design house Coach has launched a new Pride campaign in collaboration with RanaVerse. “Fifty Years Proud” focuses on the five decades from the origin of Pride through the present day. This theme is explored via a dance film directed by Kevin Calero with choreography by Tanisha Scott. The campaign debuts with the launch of the Director’s Cut. Forthcoming films in the series include interviews with members of the LGBTQ+ community discussing key cultural milestones in the LGBTQ+ community’s history. The interviews feature key figures from each decade, such as…
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CAP – Showing some Pride in your marketing
The ASA/ CAP have released a post called: Showing some Pride in your marketing. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. It’s been 47 years since the first march through London streets and over that time the meaning of Pride has evolved making it as much a celebration as an important reminder that the fight for equality has not yet been won. The…
Read MoreUnited Kingdom’s First LGBTQ+ Founders’ Trade Mission Kicks Off Americas-Wide “Love Is Great Britain” Campaign
The British Government will celebrate LGBTQ+ rights by marching in Prides and hosting LGBTQ+ events in 14 cities across the US, as well as 5 cities in Canada and 5 cities in Latin America, as part of VisitBritain‘s Love is GREAT Britain campaign. A major highlight of the campaign is the UK’s first-ever LGBTQ Founders’ Trade Mission, bringing nine UK-headquartered companies to New York for a bespoke program aimed at accelerating business growth in the US for LGBTQ business founders. As a leader in LGBTQ+ equality and rights, the UK…
Read MoreUPS Brings Commitment and Support to Pride Month
UPS is continuing its support for the LGBTQ community, and UPS employees are volunteering their own time in more than a dozen pride celebrations. The company is also extending its global commitment to diversity and inclusion by confirming support for two new initiatives and continuing to drive progress through business and community efforts. UPS’s support of the United Nations Global LGBTI Standards of Conduct for Business demonstrates the organization’s alignment with the global standards designed to advance equality within corporations and across value chains. The areas addressed by the Standards include: Respect…
Read MoreChipotle Celebrates LGBTQ+ Community With ‘Love What Makes You Real’
Chipotle Mexican Grill announced today its ‘Love What Makes You Real’ campaign for Pride month. Chipotle will celebrate the LGBTQ+ community with limited edition pride gear benefitting The Trevor Project, the world’s largest suicide prevention and crisis intervention organization for lesbian, gay, bisexual, transgender, queer and questioning young people. In addition, Chipotle will be participating in parades across the country and hosting market wide fundraisers supporting local LGBTQ+ nonprofits. As a Pride supporter for nearly two decades, Chipotle celebrates equality with its customers as well as its employees. Recently named…
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