CAP – Six ways to win at Promotional Marketing

The ASA/CAP have released a post called: Six ways to win at Promotional Marketing. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Promotions include a range of activities from money off and multi-buy offers to competitions and prize draws. If you run one, you’re the promoter and are therefore responsible for all of its aspects and stages. Whatever the promotion, remember these six key…

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