Junior Achievement (JA) will be celebrating its centennial throughout 2019. Junior Achievement is kicking off its 100 Years. 100% Ready™ awareness campaign, which was developed by ad agency Publicis Hawkeye. The campaign includes 15-second and 30-second television PSAs featuring ordinary kids going about their daily lives but emphasizing the importance of preparing them to be “100% Ready” for their futures. This is done by gaining the important life skills promoted by Junior Achievement programs and delivered by JA volunteers. The PSAs call-to-action for those interested in volunteering is to visit…
Read MoreJunior Achievement Marks Its Centennial in 2019 with Its “100 Years. 100% Ready” Campaign
