Tag: Junior Achievement

Junior Achievement Launches “Inspiring Tomorrows™” Awareness Campaign

Stuart Mitchell

Junior Achievement (JA) is launching a new awareness campaign aimed at connecting volunteers from the community with young people as mentors and role models. The campaign, titled “Inspiring Tomorrows™, will highlight the transformative impact a caring adult can have on a young person, not only by providing support, but by inspiring and preparing young people with essential life skills. “Our research shows that one-in-five young people who go through the Junior Achievement program end up working in the same career field as the JA volunteer they had in our program,”…

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Junior Achievement Marks Its Centennial in 2019 with Its “100 Years. 100% Ready” Campaign

Stuart Mitchell

Junior Achievement (JA) will be celebrating its centennial throughout 2019. Junior Achievement is kicking off its 100 Years. 100% Ready™ awareness campaign, which was developed by ad agency Publicis Hawkeye. The campaign includes 15-second and 30-second television PSAs featuring ordinary kids going about their daily lives but emphasizing the importance of preparing them to be “100% Ready” for their futures. This is done by gaining the important life skills promoted by Junior Achievement programs and delivered by JA volunteers. The PSAs call-to-action for those interested in volunteering is to visit…

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