CMT Pledges 50/50 Video Airplay for Female Artists

CMT has announced that it will institute 50/50 video airplay for female artists on both CMT and CMT Music channels, effective immediately. The news was shared this morning by @CMT on Twitter here. Out of the full 29-hour primetime video hours across platforms, females are guaranteed to account for half, an increase from the 40/60 ratio. “Time is really up in 2020! All the talk around what can be done to support females in country music needs to transform into action, once and for all,” shared Leslie Fram, SVP of Music…

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