As an estimated 42% of the U.S.’s energy-related emissions that negatively contribute to climate change come from our homes and vehicles, it’s clear the American public has an opportunity to take personal actions that can lead to positive changes for our families, our communities, our health and wellbeing, and our planet. In a newly released mixed-methods research study of more than 5,000 homeowners, the Ad Council Research Institute (ACRI) partnered with Rewiring America to better understand the knowledge, attitudes, and behaviors of U.S. homeowners on electrification (or “going electric”), and…
Read MoreThe Road to Electrification: U.S. Homeowners Are Ready, but More Education on Cost and Performance Remain
