With the Olympic and Paralympic Winter Games Beijing 2022 ongoing, iStock, a leading ecommerce platform providing premium visual content to SMBs, SMEs, creatives, and students everywhere, has revealed five key strategies to help businesses effectively capitalise on the power of sport to connect with customers on a deeper level. According to Visual GPS, an iStock research initiative, consumers across the globe are interested in deeper visual representation when it comes to sports, with 81% of people in the UK agreeing that sports should be accessible to everyone. The research also…
Read MoreFive Tips to Help SMBs Harness the Power of Sport in their Marketing Year-Round
