The ASA/CAP have released a post called: The Queen-tessential guide to referring to the Royal Family in ads. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. While marketers may be tempted to link their campaigns to members of the Royal Family or Royal occasions, they should be mindful of the rules. Read on for the key ‘dos’ and ‘don’ts’ when referring to the Royal Family…
Read MoreASA – The Queen-tessential guide to referring to the Royal Family in ads
