World’s First ‘Rare Stripes’ Collection Unveiled In The Name Of Wild Tiger Conservation

Tiger Beer, Asia’s number one international premium beer, has unveiled the Rare Stripes collection at the KENZO store at Ginza Sixin Tokyo, Japan. The collection represents a unique partnership between WWF in collaboration with iconic French fashion house KENZO to raise awareness of endangered wild tigers. Talking to guests and media at the launch event, Venus Teoh, International Brand Director for Tiger Beer, shared: “True to our spirit of uncaging creativity and providing a platform for emerging talent to the world, Tiger Beer has brought together our partner WWF, the…

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Tiger Beer And WWF Join Forces To Fight Illegal Tiger Trade

Tiger Beer and WWF are inviting people around the world to help fight illegal tiger trade and be part of 3890Tigers, a digitally-led campaign that uncages art and creativity to raise global awareness of the plight of wild tigers. Wild tigers are globally endangered; their numbers have dropped 96 per cent in the last century from an estimated 100,000 to as few as 3,890 today. Illegal tiger trade is one of the main reasons why tigers are disappearing. More than a hundred tigers are killed each year and their parts…

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Tiger Beer use ink created from pollution to create billboard


Tiger Beer, has been using Air-Ink™, the world’s first ink created from air pollution, to create a giant billboard on Shaftsbury Avenue. An extension of a 2016 pilot project in Hong Kong, this new initiative sees Tiger Beer driving creative collaborations between Anirudh Sharma, inventor of Air-Ink™ and co-founder of Graviky Labs, and emerging artists from across seven cultures to showcase this breakthrough technology to the world. How Air-Ink™ is made (taken from: Air Ink uses proprietary technology, KAALINK to capture soot emitted from vehicles. KAALINK is a contraption…

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