CAP: On the road again: travel marketing and COVID-19

The ASA/CAP have released a post called: On the road again: travel marketing and COVID-19. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Non-essential travel may now be possible, both within the UK and, subject to government restrictions, further afield.  But before travel marketing campaigns take off again, it’s important to make sure that they are compliant with the rules. Whether you are advertising…

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CAP – On the road again: travel marketing and COVID-19

The ASA/CAP have released a post called: On the road again: travel marketing and COVID-19. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Non-essential travel may now be possible, both within the UK and, subject to government restrictions, further afield.  But before travel marketing campaigns take off again, it’s important to make sure that they are compliant with the rules. Whether you are advertising…

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ASA – Don’t just ‘wing’ it – Pricing and availability in travel marketing

The ASA have put out a post detailing their thoughts on the advertising used in Travel Marketing etc, it is a great read and avalable on their site, I have copied below please check out their site: With summer well underway, marketers are reminded to ensure their ads for travel products and packages stay on the right flight path and stick to the ad rules.  So pack your bags and get ready for a whistle-stop tour of what to do and what to avoid when marketing flights, accommodation and other…

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