Tag: UK Government

10p bag charge in the UK turns the tide on plastic waste

Stuart Mitchell

Billions of harmful plastic bags have been stopped thanks to the single-use carrier bag charge, new figures reveal today. The 5p charge was introduced in supermarkets in 2015 and since then usage at the main retailers has dropped by a staggering 97%. Meanwhile, over £200 million has been voluntarily donated by retailers to good causes in that time. As a result of the charge, the average person in England now buys around three single-use carrier bags a year from the main supermarkets, compared with around 140 in 2014. The charge…

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UK Government Invests in TAG TrustNet’s Blockchain Initiative to Make Digital Advertising More Accountable, Responsible and Efficient

Stuart Mitchell

The UK Government, through its innovation agency, Innovate UK, has awarded a six-figure grant to TAG TrustNet to turbo-boost their efforts to make the digital advertising market more accountable, responsible and efficient. TAG TrustNet is a first-of-its-kind initiative that uses blockchain technology, specifically Distributed Ledger Technology (DLT) developed by Fiducia, to reconcile billions of advertising impressions in near real-time to improve transparency, accountability and efficiency. Innovate UK is the national innovation agency that provides direct financial support and business advice to companies to de-risk their innovation journey, encourage private investment…

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UK Government & Microsoft aim to transform education for millions of students around the world

Stuart Mitchell

Microsoft has joined the UK Government at an event in London to work towards transforming education in lower-income countries. The Global Partnership for Education (GPE) organised the event, which was attended online and in person by Heads of State from countries including Ghana, Afghanistan and Nigeria, as well as several European nations, and parts of the private sector. It was hosted by the UK Government and President Kenyatta of Kenya. In lower-income countries, hundreds of millions of girls and boys have not learned basic reading skills by the age of…

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Microsoft partners with UK government and SeeAbility to support people with disabilities to find jobs, skill up support workers and tackle social isolation

Stuart Mitchell

Microsoft is partnering with the UK Department for Work and Pensions (DWP) to help jobseekers with disabilities get support and guidance when looking for employment. The technology company will train 26,000 DWP work coaches in accessibility fundamentals and how to use Microsoft tools such as immersive reader, magnifier and automated captions. This will enable coaches to create accessible experiences for jobseekers and show them how they can use those free tools at home to get support with the use of technology in the recruitment process and the increasingly digital workplace. The Accessibility Fundamentals training will be offered…

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UK Government To Use Sky‘s Transformative ‘One Campaign’ Proposition For Its Latest COVID Campaign

Stuart Mitchell

The powerful and emotive ‘Look into my eyes’ ad asks the audience if ‘they are doing all they can to stop the spread’. This is the latest creative in the ‘Stay Home > Protect the NHS > Save Lives’ campaign and has been planned and bought by OmniGOV@MGOMD. With the Government’s requirement to reach as many UK households and audiences as possible, Sky Media’s ‘One Campaign’ solution optimises reach across both linear and on demand viewing through a single media buy. This innovative approach will ensure the powerful message reaches…

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