Tag: Europe

IFC Invests $4.9 Billion to Support Green and Inclusive Recovery from COVID-19 in Europe and Central Asia

Stuart Mitchell

To support a green and inclusive recovery from COVID-19 in Europe and Central Asia, IFC invested over $4.9 billion in the region in fiscal year 2021, which ended on June 30. Up from $3.1 billion last year this year’s commitment mobilized over $2 billion from other investors and focused on driving the region’s transition to clean and renewable energy while tackling climate change, boosting competitiveness and productivity, promoting inclusion, and expanding digital transformation and connectivity. Climate finance represented over 40 percent of IFC’s own account long-term investments in the region.…

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Starbucks To Offer Reusable Cup-Share Program In All Europe, Middle East and Africa Stores By 2025

Stuart Mitchell

Starbucks has announced that it will introduce a unique reusable Cup-Share program in all of its 3,840 stores in Europe, Middle East, and Africa by 2025 as it looks to reduce the amount of its single use waste. An initial trial will begin over the coming months in the U.K., France and Germany expanding shortly thereafter based on local operations, regulations, and customer feedback. Introducing and scaling a reusable Cup-Share initiative in EMEA is a key part of Starbucks global commitment to reduce single use cup waste and goal to…

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Unilever Launches Its Largest Refill Trial in Europe

Stuart Mitchell

Tuesday 20 October saw Asda’s Middleton store in Leeds relaunched as a pioneering flagship sustainability store comprising a Refill Zone supported by Unilever and sustainability and circular economy experts Beauty Kitchen. Unilever is a lead partner in Asda’s trial providing seven of its household-name brands including Persil, PG Tips, Radox, Cif, Simple, Pukka and Alberto Balsam. Trialling three different refill formats, this is the largest of its kind for Unilever in Europe providing a real-world ‘test and learn’ to understand what works best for consumers in a retail environment. The…

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The Vegetarian Butcher announced as supplier of the plant-based Rebel Whopper® to Burger King® across Europe

Stuart Mitchell

Unilever’s The Vegetarian Butcher announces today that it has partnered with the Burger King brand to launch the plant-based Rebel Whopper. In today’s initial phase, the Rebel Whopper powered by The Vegetarian Butcher, is being launched simultaneously in over 2,500 Burger King restaurants across 25 countries in Europe.   As a result of this deal, Burger King will become one of the biggest restaurant chains offering a plant-based patty across Europe. More people are shifting to flexitarian diets worldwide, and with this partnership Unilever is accelerating its strategy to expand…

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