Unilever launch “United We Stand,” a first-of-its-kind Pride campaign. Partnering with agency RanaVerse, Unilever saw the opportunity to turn over the status of being an “official WorldPride sponsor” to six grassroots organizations, which otherwise would not have had access to a corporate Pride sponsorship. As part of the campaign, Unilever and RanaVerse created films for each organization, each featuring a different ambassador. The films are directed by Tourmaline, a passionate advocate for the trans community. Unilever partnered with breakthrough director Tourmaline, director of Happy Birthday, Marsha, a film about…
Read MoreUnilever launch first-of-its-kind Pride campaign “United We Stand”
