ASA – Avoid the ASA taking a jab at you – Ads featuring prescription only weight loss injections

The ASA/CAP have released a post called: ASA – Avoid the ASA taking a jab at you – Ads featuring prescription only weight loss injections. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Burning more calories than you consume is the most common self-treatment for weight-loss and for people who are ‘overweight’, a rate of weight loss greater than 2lbs a week is unlikely…

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