Senet Group Calls on the UK Gambling Industry to Adopt Responsible Gambling Campaign

Senet Group, the UK body dedicated to addressing problem gambling through consumer information programmes, is today calling on the sector to adopt a responsible gambling campaign which has demonstrated high levels of engagement with players. The: “When the Fun Stops, Stop” campaign has reached an estimated 82% of regular UK gamblers, with 33%, or an indicative 5 million adults confirming that it has helped them gamble more responsibly since the campaign was launched by Senet in 2015, according to independent research conducted last year. In letters sent today to the…

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