Tag: WWF

Make Your Miles Count: Virtual 5K for Nature Keeps People Active and Engaged

Stuart Mitchell

From June 1 to June 7, World Wildlife Fund (WWF) is hosting its first-ever virtual 5K for nature, a campaign designed to help people stay active and engaged during this time of uncertainty. With many activities cancelled or postponed, this is a challenging time for everyone. Many of us are wondering what we can do on the weekends to stay connected, while also giving back. WWF’s “5K for Nature” aims to connect people to nature within their own communities, even while social distancing. The campaign overlaps with World Environment Day…

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Tesco and WWF launch ground-breaking measure to map environmental impact of food production

Stuart Mitchell

The environmental impact of some of the UK’s most popular foods will be measured and, for the first time, tracked following the launch today of the Tesco and WWF Sustainable Basket Metric. The Metric will track the environmental impact of a sample of some of the most regularly purchased foods against key sustainability criteria, including climate change, deforestation and food and packaging waste. Tesco and WWF will run a first full assessment against the metric in early 2020 and publish the results. They will also then be able to confirm…

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World Animal Day – Viber and WWF Protecting Endangered Tigers

Stuart Mitchell

Leading global messaging app Viber has teamed up with WWF to raise awareness and stress the importance of tiger conservation. Ahead of World Animal Day on 4 October Viber look to champion wild tigers, from communities, businesses to government leaders. Viber have created tiger-themed stickers so users can be a part of this global movement through sending stickers in their everyday conversations on the platform. Upon downloading, the stickers lead to a tiger-themed chatbot where users can test their knowledge of the species, challenge friends to do the same and win digital…

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WWF Launches Activation Hub to Help Prevent 10 Million Metric Tons of Global Plastic Waste

Stuart Mitchell

The global plastic pollution crisis is threatening the natural environment on which we depend – impacting oceans, communities, wildlife, and people at an unprecedented rate. While many companies and organizations are committing to curb plastic pollution, some lack a roadmap to follow when implementing these commitments. The WWF has launched a new activation hub, ReSource: Plastic, to help solve this problem. WWF estimates as few as 100 companies have the potential to help prevent roughly 10 million metric tons of the world’s plastic waste pollution – If done through industry,…

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Half Of Brits Still Using Twice The Energy Needed On Laundry

Stuart Mitchell

Nearly half of Brits are still using almost twice as much energy as necessary to wash their laundry, according to research. A poll of 1,000 adults who are responsible for the washing in their households found 48 per cent set their machine to 40 degrees as standard. One in five believe washing above 30 degrees means ‘it gets the whites whiter’, and a further 34 per cent think a lower temperature wash means a sub-standard clean. However, if every household in the UK turned their washing from 40° to 30°…

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