YOU BUY ONE, WE GIVE ONE: Asda and Warburtons launch new promotion that donates food to charity with every sale

In a first of its kind collaboration, Asda and Warburtons are launching a ‘You Buy One, We Give One’ promotion, which will donate food to charities without any additional cost to customers. The trial, on selected Warburtons products available at Asda, means for every participating item purchased by customers, another Warburtons product will be donated on their behalf to the food redistribution charity FareShare.   The initiative is expected to result in over 1 million products being donated to FareShare, which will distribute the food to local charities including foodbanks,…

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