Wavemaker Launches Ecover’s New Enviromentally Product Range For World Earth Day

Ecover have launched a 7-week long media campaign – jointly coordinated by Wavemaker – to relaunch their washing up liquid range, further cementing the brand’s position as a thought leader in the environmental space. The timely executed campaign clearly highlights Ecover’s #Letsliveclean movement, to drive brand awareness and also a wider consideration of day-to-day habits around conscious living. Ecover’s new washing up liquid bottle is not only design led to broaden appeal, but made from 100% recycled plastic which is also 100% recyclable. The print, digital and OOH campaign launches…

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Ecover launches first Ocean Bottle with 50% Ocean Plastic

Ecover has announced a breakthrough in its work with plastic, launching a new limited edition Ecover Ocean Washing-Up Liquid Bottle –the first to be made with 50% plastic waste, washed up and collected from the beaches of Rio de Janeiro. As part of their ambition to rethink the way we use plastic, Ecover is also announcing a series of bold commitments, including using only 100% recycled plastic in all bottles by 2020. New Breakthrough Ecover Ocean Bottle with 50% Ocean Plastic Plastic in our oceans is one of the biggest…

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