PRCA welcome Eco-Age as newest Corporate Member

The Public Relations and Communications Association (PRCA) welcomes sustainability and communications consultancy Eco-Age as the association’s newest Corporate Member. Eco-Age is an international specialist sustainability and communications consultancy and content platform. Their evidence-led sustainability narratives and programs of change resonate with both consumers and industry insiders. The consultancy has joined the PRCA to ensure that they remain up to date with the latest industry research and guidelines. Their membership also ensures that the team follows a professional code of conduct whilst developing their skills through the numerous training and events…

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Formidably Strong PRCA invites other PR associations to join its big tent

Opening this years PRCA National Awards, Francis Ingham MPRCA, Director General, PRCA, issued a rallying call to other membership bodies to join the ‘Formidably strong PRCA’s big tent’. Speaking in front of an audience of over 750 PR and communications practitioners, Ingham said: “In 2018, the PRCA is in formidably strong shape. “2018 has been a defining year for us -we have welcomed 222 new corporate members. Together with the Local Government Association, we now run LG Comms -the professional body for 104 public sector communications teams. Three months ago,…

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PRCA welcomes Jim Donaldson as new Chairman

The Public Relations and Communications Association (PRCA) has welcomed Jim Donaldson CMPRCA, Chief Executive Officer, FleishmanHillard Fishburn, as its Chairman for 2018-2020. Donaldson replaces the 2016-2018 PRCA Chairman Steffan Williams MPRCA, Partner, Portland, who becomes PRCA Vice-Chairman. Donaldson, who oversees FleishmanHillard ’s UK and Middle East operations, brings over 20 years of experience in leading teams across Europe, the Middle East, and the UK. Before joining FleishmanHillard in 2014, Donaldson was the Chairman of Weber Shandwick’s EMEA corporate practice. Jim Donaldson CMPRCA, Chief Executive Officer, FleishmanHillard Fishburn, said: “I am…

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PRCA launches consultation for draft definition of social impact of PR

The Public Relations and Communications Association (PRCA) Council has launched a consultation for a draft definition of the social impact of public relations and communications. The new definition is the work of PR and Communications Council members and was presented to the PRCA’s National Conference in London on 21st September, by Simon Francis CMPRCA, Founder Member of social enterprise Campaign Collective. The definition reads: PR and communications has a huge impact on society. It is the responsibility of all practitioners to understand the social impact of PR and be aware of the…

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PRCA Digital PR and Communications Report 2018 launches

The UK PR industry’s slice of the digital pie is growing apace, yet confidence in measuring the ROI of digital PR is falling, according to a new industry study. The Public Relations and Communications Association (PRCA)’s annual Digital PR and Communications Report found a 12% rise in ownership of digital social media activities by PR and communications teams. But, for the first time, confidence in the ability to measure the ROI of digital PR has fallen below confidence in measuring ROI of traditional PR activities. The poll of PR professionals,…

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