Tag: PRCA

New study finds that PR must make itself visible among young talent to tackle global recruitment crisis

Stuart Mitchell

To address a global talent and recruitment challenge within the public relations field, the new report titled ‘Seeking a New Way of Working in the Public Relations Industry – A Global View from Emerging Young Public Relations Professionals’ carried on by the PRCA International University Advisory Group, underscores the need for greater outreach to young individuals prior to their entry into university education. The study took soundings from international PR and communications students to find out their perceptions and expectations of working in the industry. The research found that over…

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PRCA and CIPR relaunch annual joint mental health survey

Stuart Mitchell

The Public Relations and Communications Association (PRCA) and the Chartered Institute of Public Relations (CIPR) have relaunched their annual joint mental health survey as part of a collaboration designed to address mental health challenges in public relations. Delivered in partnership with Opinium, the survey will help benchmark the industry’s progress on mental health. Last year’s study revealed that PR professionals are significantly less likely to take time off work to rest and recover from poor mental health compared to other UK workers. It found one in five (22%) PR practitioners…

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PRCA Members vote for new governance structure, appoint Interim Management Board and Honorary Officers

Stuart Mitchell

Members of the PRCA have recently voted to move to a new streamlined Management and Governance Structure. Far-reaching changes will both simplify and strengthen governance, oversight, transparency and decision-making. The changes were approved at the Annual General Meeting of the Association. Members voted 100% in favour of the new Articles of Association and Bye-Laws. A new Interim Management Board will oversee a period of transition to the new structure. NEW APPOINTMENTS New Interim Management Board Members voted to approve the appointment of a new Interim Management Board, to lead PRCA…

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PRCA and Melville Mental Solutions join forces to PRomote mental health resilience in the PR industry

Stuart Mitchell

The Public Relations and Communications Association (PRCA) is pleased to announce a new partnership with Melville Mental Solutions (MMS) aimed at advancing mental health services and awareness within the PR industry. This collaboration represents a significant step forward in addressing the mental health challenges faced by PR professionals and fostering a more supportive and resilient industry culture. A PRCA Workplace Mental Wellbeing Audit conducted in 2022 revealed alarming statistics about mental health in the PR industry. The report found that 91% of PR professionals have experienced poor mental health at…

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PRCA publishes updated Accessible Communications Guidelines for 2023

Stuart Mitchell

The Public Relations and Communications Association (PRCA) has published an updated edition of its Accessible Communications Guidelines – in partnership with Current Global – to help PR and communications professionals deliver accessible content. The new, 49-page edition is the first version of the guidelines also available in braille and has been updated to include more detail on TikTok, ChatGPT and hosting of physical and virtual events. Word version PDF version To request a braille version, please contact hello@accessible-communications.com. PRCA Managing Director, Renna Markson, said: “Accessibility is everyone’s business. The technology…

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