Month: September 2017

London’s famous Piccadilly Lights return in October for Barnardo’s

Stuart Mitchell

The iconic lights at Piccadilly have been switched off since January. The famous sign has been switched off as part of a lengthy renovation. The iconic screen is being replaced by a single 4K LED screen capable of hosting live videos, weather, news, sports results, and real-time social media feeds. The launch in October is covered in a Facebook Live broadcast, as part of the website called the PiccadillyOn campaign. The plan is to get people to sponsor the colours on the screen, and raise money for Barnado’s. The PiccadillyOn…

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EU and UN team up to eliminate violence against women and girls

Stuart Mitchell

The United Nations General Assembly in New York the European Union and the United Nations have launched a Spotlight Initiative to eliminate all forms of violence against women and girls. The EU-UN Spotlight Initiative was launched by the EU High Representative / Vice-President of the Commission Federica Mogherini and Commissioner for International Cooperation and Development Neven Mimica, together with the UN Secretary-General António Guterres and the UN Deputy Secretary-General Amina Mohammed. “This is a game-changing effort.” – @Zain_Verjee after EU and @UN sign #SpotlightEndViolence partnership agreement. @EUatUN #UNGA pic.twitter.com/eHQUdzPFX8 —…

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Havas Media ask are we seeing the end of gender?

Stuart Mitchell

Gender is a hot-button issue in 2017, with gender-related controversies multiplying around the world. But will there come a time when gender is regarded as no more important than a person’s height, handedness, or hair color? Based on the findings of Havas Group’s recent survey of more than 12,000 people in 32 countries and the accompanying “The Future Is FeMale” report (downloadable here), a nongendered future may be in the cards. “The media is raging with arguments about pay gaps, harassment, sexploitation, rape culture, mansplaining, and manspreading, not to mention…

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WCRS crowned fastest in Adland at Sprintathon Showdown 2017

Stuart Mitchell

After a successful inaugural event in 2016, the Sprintathon returned to Marlow on 16th September to Beat Cancer (Even) Faster. Folks of Marlow, with some very special guests including Adland’s finest, united to run a marathon in a giant sprint relay – 105.5 times around Marlow athletics track. As part of the evolution, this year’s Sprintathon saw the introduction of direct sprint-offs between lap teams of four, which saw some of the industry’s biggest names step up to the challenge. Competitors for the Showdown trophy included Saatchi & Saatchi, WCRS,…

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Tom Hardy and Dynamo headline Youth Can Do It Campaign for Prince’s Trust

Stuart Mitchell

The Prince’s Trust has launched a new campaign which champions the resilience and potential of young people. This campaign was created in the wake of new research which shows young people’s confidence is suffering – with one in five 11 to 19-year-olds believing they will amount to nothing, one in four thinking people do not believe in them, and almost half thinking they will struggle to find employment after they have finished studying. Prince’s Trust Ambassadors actor Tom Hardy and magician Dynamo appeared in a photo shoot alongside young people who have…

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