Month: May 2018

Food advertising: evidence-based rules for children’s multimedia lives

Stuart Mitchell

The CAP have posted a news item on their website which goes into more detail about the TV advertising rules brought in last year. I include the post below, but have a look at their site for more info. Advertising is at the heart of a fast-changing media landscape; keeping up requires dedicated effort. But there’s one thing that doesn’t change: we want to protect people, especially children, and controlling the advertising of foods and soft drinks high in fat, salt and sugar (HFSS foods) is central to that work.…

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Commonwealth unites to end scourge of plastic

Stuart Mitchell

UK Prime Minister Theresa May announced today that New Zealand, Sri Lanka and Ghana have joined the UK and Vanuatu-led Commonwealth Clean Oceans Alliance – an agreement between member states to join forces in the fight against plastic pollution. Britain, together with CCOA joint chair Vanuatu, will call on other countries to pledge action on plastics, be this by a ban on microbeads, a commitment to cutting down on single use plastic bags, or other steps to eliminate avoidable plastic waste. To drive this forward, the Prime Minister has also…

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Walmart Announces 20 MMT of Supplier Emission Reductions through Project Gigaton

Stuart Mitchell

Walmart has announced that suppliers have reported reducing more than 20 million metric tons (MMT) of greenhouse gas emissions in the global value chain, as part of the company’s Project Gigaton initiative. Walmart launched Project Gigaton last April, seeking to work with suppliers to reduce emissions from the company’s value chain by a gigaton, or one billion metric tons, by 2030. The emissions reduction progress was shared at Walmart’s annual Sustainability Milestone Summit, where expanded commitments on solar and wind power, as well as electric vehicle (EV) charging stations, were…

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1 Hotels Launches Earth Day Every Day Campaign

Stuart Mitchell

1 Hotels, a mission-driven, nature-inspired luxury lifestyle brand with locations in Manhattan, Brooklyn and South Beach today announced the launch of its’ Earth Day Every Day campaign, a year-long initiative that will include activations across all properties focused on raising awareness of environmental issues, specifically around saving our shores.  These programs will also be a fundamental part of the soon-to-open 1 Hotel properties in West Hollywood, Cabo, Sunnyvale & Sanya (China). These initiatives are a testament to the fact that sustainable choices and celebrating the planet are brand priorities. The…

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The District Of Columbia Launches The “Pledge To Be PrEPared” Campaign To Promote PrEP

Stuart Mitchell

According to a 2017 report by the DC Department of Health (DOH) HIV/AIDS, Hepatitis, STD and TB Administration (HAHSTA), 12,964 people residing in Washington D. C. live with the Human Immunodeficiency Virus (HIV). For that reason, HAHSTA is launching the “Pledge to be PrEPared” campaign this month to educate the transgender community living in Washington D. C. about the importance of taking Preexposure Prophylaxis or PrEP. PrEP is a pill taken once a day, and approved by the U.S. Food and Drug Administration (FDA) that can prevent the HIV infection.…

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