Day: 14 July 2018

American Humane’s New Impact Report Details Global Efforts in Protecting World’s Animals

Stuart Mitchell

American Humane, the country’s first national humane organization, has released its annual Impact Report, detailing major victories and advances made over the past 12 months in furthering its 141-year-old mission of ensuring the safety, welfare and well-being of animals, as well as promoting and nurturing the life-changing, life-saving bonds between animals and people. The report is available here. In just the past year, American Humane programs directly touched the lives of some 1 billion animals around the globe – more than any other humane group of its kind – and…

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Zoinks! Everyone’s Favorite Great Dane, SCOOBY-DOO, is New Addition to the 2018 Forever Stamp Program

Stuart Mitchell

Scooby-Doo, Where Are You!” For nearly 50 years, this call has summoned the beloved animated Great Dane wherever help is needed. The U.S. Postal Service, in collaboration with Warner Bros. Consumer Products, is excited to announce a new Forever stamp will be issued July 14 highlighting the popular canine and his new social responsibility initiative, Scooby-Doo DOO GOOD. The stamp ceremony will be held at the Mall of America in Bloomington, MN. This new issuance is a 12-stamp sheet featuring Scooby-Doo helping out by watering a blossoming plant in a flowerpot…

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Earth Overshoot Day 2018 is August 1, the earliest date ever

Stuart Mitchell

On August 1, humanity will use nature’s resource budget for the entire year, according to Global Footprint Network, a research organization that pioneered the Ecological Footprint resource accounting metric. Carbon emissions make up 60 percent of the Ecological Footprint, which measures humanity’s demand for natural resources.   Earth Overshoot Day marks the date when humanity’s annual demand on nature exceeds what Earth’s ecosystems can regenerate in that year. Earth Overshoot Day has moved from late September in 1997 to August 1 this year, the earliest date since the world first…

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ASA: Showing some Pride in your marketing

Stuart Mitchell

The ASA have put out a post detailing their thoughts on the advertising used in Pride etc, it is a great read and avalable on their site, I have copied below please check out their site: It’s been 46 years since the first march through London streets and over that time the meaning of Pride has evolved making it as much a celebration as an important reminder that the fight for equality has not yet been won.  The latter comes into sharp focus when you consider the 2018 Pride Matters…

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New report calls for overhaul of alcohol marketing regulation

Stuart Mitchell

In a new report published on the 6 July 2018, a leading alcohol charity is calling on the UK Government to undertake a thorough review of how alcohol marketing is regulated. Following a detailed analysis of the industry-funded regulator, the Portman Group, the report highlights inconsistent decision-making, lack of scrutiny, and an apparent failure to address how modern alcohol marketing works. The report, Fit for Purpose? An analysis of the role of the Portman Group in alcohol industry self-regulation, has been written by the charity formed by the merger of…

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