Month: August 2018

The Dove Self-Esteem Project Releases New Short Film & Self-Esteem Song As Part Of An “Out Of This World” Partnership With The Cartoon Network’s Steven Universe

Stuart Mitchell

As part of a two-year deal with the Cartoon Network’s Steven Universe, the Dove Self-Esteem Project has released a new short film, titled “Competing and Comparing Looks,” offering a confidence-boosting message. In the film, Smoky Quartz and Sardonyx chat about their totally different, but equally amazing, bodies – reminding us that we’re all beautiful and unique! The short film is the second film in a series of six co-created with the Cartoon Network to address some of the biggest barriers to self-esteem and body-confidence among kids. Additionally, the Crystal Gems,…

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Lidl launches ‘Too Good to Waste’ fruit and veg discount box to cut back on food waste

Stuart Mitchell

Lidl UK has announced that it will become the first supermarket to introduce ‘Too Good to Waste’ fruit and vegetable boxes, containing items that are no longer considered at their perfect best, but are still perfectly good to eat. The trial is taking place in 122 Lidl stores and has been designed to tackle fruit and veg waste in store, which is one of the biggest contributors to supermarket food waste and could, if rolled out nationwide, help save 10,000 tonnes of surplus produce a year. It is hoped that…

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Penguin Random House announces two-year partnership with National Literacy Trust to tackle urgent social mobility issues

Stuart Mitchell

Penguin Random House UK has announced a two-year partnership with the National Literacy Trust, an independent charity dedicated to transforming lives through literacy. This partnership underscores Penguin Random House’s commitment to improving social mobility in the UK, in support of our wider mission to help close the creativity gap. Literacy continues to be one of the major and most urgent barriers facing social mobility in the UK. Research from the National Literacy Trust currently shows that: One in six adults in England and Northern Ireland currently lack the literacy skills…

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U.S. Virgin Island Based Non-Profit Project Promise Appoints Issa PR as Agency of Record to Showcase Humanitarian Efforts & Educational Funds Raised for South African School on the Anniversary of Nelson Mandela’s 100th Birthday

Stuart Mitchell

Strategy and public relations agency Issa PR will lead communications efforts for Project Promise, a St. Croix, U.S.Virgin Islands based non-profit dedicated to improving the lives of at-risk youth. Project Promise has recently announced their gifting of close to $10,000 to educate 30 children in South Africa for a year and hosted a reception for World Refugee Day in New York. Founder and CEO of Issa PR – Viet N’Guyen: “We are honored to work with Project Promise and the opportunity to showcase this incredible organization and their good work…

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Bauer Media Brands Unite Against Tampon Tax with the “NO GENDER SELECTIVE TAX” Campaign

Stuart Mitchell

Bauer Media has announced the launch of its ‘No Gender Selective Tax’ campaign, a push to end what is essentially a tax on being a woman. The ‘No Gender Selective Tax’ campaign is a major initiative to remove the Goods and Services Tax (GST) from the price of tampons, pads and sanitary items for all Australian women. The campaign encourages Australians to say “I agree” by signing the petition at bloodyannoying.com. Since the introduction of the GST in 2000, women have been paying tax on tampons. By contrast, condoms and…

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