Month: January 2019

PRCA and UKMMA sign strategic partnership

Stuart Mitchell

The PRCA has forged a strategic partnership with the UK Media Monitoring Association (UKMMA). UKMMA’s objective is to ensure the interests of the PR and communications industry, in relation to UK copyright, are protected and to work with Rights Owners to enable a transparent, consistent, and equitable relationship which supports the development of the PR and communications industry. The partnership between the two bodies will include co-promotion of events, along with providing speaking opportunities at each other’s events, where appropriate; UKMMA joining the PRCA CPD Board; the PRCA actively advising…

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CIPR launches Client Advisor Services and guidance for hiring PR professionals

Stuart Mitchell

The Chartered Institute of Public Relations (CIPR) has launched a new Client Advisor Service to guide businesses through the process of hiring public relations support. The Service connects businesses considering hiring PR staff or agencies with experienced CIPR Client Advisors. The Advisors – all of whom are Chartered PR Professionals – can help businesses identify their needs and provide support by preparing job descriptions or briefs and joining interviews or pitch panels. The Service coincides with the launch of two new CIPR guides sharing best practice advice on how to recruit PR staff and…

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No escape for UK company bosses responsible for nuisance calls

Stuart Mitchell

New legislation comes into force which means the UK data protection watchdog, the Information Commissioner’s Office (ICO), can now hold company bosses directly responsible. Previously some had liquidated their firms to avoid big penalties. There is now no hiding place for the small minority of rogue directors who have previously tried to escape justice. We are determined to stamp this menace out and this new law is the latest in a series of measures to rid society of the plague of nuisance calls. Estimates by Ofcom show British consumers were…

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£11.5 million fund to tackle loneliness across England

Stuart Mitchell

Tens of thousands of people will be given greater access to befriending services, community arts groups and support schemes through a new £11.5 million fund to tackle loneliness in England, Minister for Loneliness Mims Davies announced. The 126 organisations to benefit from the new funding include new community transport links to support those most at risk of isolation, innovative digital solutions that enable elderly people and young care leavers to connect with their peers and one to one support for LGBT+ people suffering from loneliness. The Building Connections Fund is…

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Kiddie Academy® Debuts Learn On Ad Campaign to Spotlight Learning Beyond the Classroom

Stuart Mitchell

Kiddie Academy® Educational Child Care, a nationally recognized provider of comprehensive educational child care programs, today launched its new national advertising campaign titled Learn On.SM Fueled by the notion that learning extends far beyond the classroom, the campaign showcases how a child’s curiosity, sparked while at Kiddie Academy, carries into every aspect of their day. “Our new Learn On campaign underscores our fundamental belief that opportunities to teach and expand young minds present themselves every day and everywhere,” said Greg Helwig, Kiddie Academy president. “Kiddie Academy empowers children with valuable…

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