Tyson Foods and EDF Launch Partnership to Accelerate Sustainable Food Production

Tyson Foods, Inc and Environmental Defense Fund (EDF) have announced a new partnership to develop and deploy initiatives that support Tyson’s sustainability strategy and help meet increasing consumer demand for more sustainably grown food. The partnership’s first project focuses on land stewardship and aims to pilot and scale agriculture practices on 500,000 acres of corn that reduce greenhouse gas emissions (GHG), improve water quality and maximize farmer profitability. This effort will also help Tyson meet its land stewardship goal of working with farmers to improve environmental practices across two million acres of…

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Football Fans Urged to Make a Sober Ride Part of Their Super Bowl Game Plan

With the excitement of Super Bowl weekend just days away, the Texas Department of Transportation is urging football fans to “Plan While You Can” for a sober ride before enjoying game-day watch parties and other activities that may involve alcohol. “Super Bowl weekend is a potentially dangerous time for alcohol-related crashes,” said TxDOT Executive Director James Bass. “With so many transportation options available, there is absolutely no excuse to drink and drive. If you plan to drink alcohol, plan ahead for a sober ride. It’s a game plan that could…

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Compostable carrier bags rolled-out to more that one thousand Co-op Food stores

More than one thousand Co-op food stores are at the fore of the community retailer’s move to ditch single-use plastics following the roll-out of compostable carrier bags. The move has seen around 60 million single use plastic carrier bags removed and, replaced with the environmentally-friendly alternative in towns, villages and cities across the UK where the new bags are accepted as part of Local Authority household food waste recycling. Shoppers – who forget their bag-for-life – use the compostable bags to carry shopping home, the bags then have a secondary…

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Millie Bobby Brown visits UNICEF global supply hub in Denmark

UNICEF Goodwill Ambassador and Emmy-nominated actress Millie Bobby Brown helped pack supplies for some of the world’s most vulnerable children during a visit to UNICEF’s global supply headquarters in Copenhagen this week. Brown helped assemble Early Childhood Development kits, which offer children living in conflict and disaster areas access to play and learning. Each kit is designed to help caregivers create a safe learning environment for up to 50 children who have experienced trauma and stress, and includes art supplies, puzzles and games, and board books and puppets for storytelling.…

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ASA/CAP- Are you faux / real? Misleading “faux fur” claims

The ASA/CAP have released a post which talks called Are you faux / real? Misleading “faux fur” claims.  I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Following two ASA rulings, against ads for a “Faux Fur Pom Pom Jumper” and a “Faux Fur Pom Pom Headband” respectively, the CAP Compliance team have issued an Enforcement Notice on Misleading “Faux Fur” claims in clothes and…

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