Day: 23 May 2019

Walgreens Forms Unique Collaboration with National Council for Behavioral Health and American Pharmacists Association to Offer Mental Health First Aid Training for Pharmacists and Team Members

Stuart Mitchell

As the most accessible health care providers in the community, and also among the most trusted, pharmacists can play an important role as part of patients’ care teams to help address the growing need for mental health resources. With today marking the beginning of Mental Health Month in the U.S., Walgreens announces a unique collaboration with the National Council for Behavioral Health (National Council) and the American Pharmacists Association (APhA), to provide Mental Health First Aid training for certain Walgreens pharmacists and team members. Mental Health First Aid, administered by…

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Walmart and National Council on Aging Announce Partnership to Prevent Financial Exploitation of Older Americans

Stuart Mitchell

According to the National Council on Aging (NCOA), Americans retiring today are living longer, with significantly less money saved, amid ever-increasing costs. In addition, older adults are frequently targeted by scam artists because they are thought to be vulnerable and have a significant amount of money sitting in their accounts. Walmart and NCOA announced a national pilot program to empower older adults to protect themselves from financial fraud. The national pilot will be implemented in communities across the United States. The pilot will include: A tested educational curriculum on financial…

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Valpak and United Way Launch “United to Strengthen Our Local Communities” Campaign

Stuart Mitchell

Valpak®, one of North America’s leading direct marketing companies, and United Way Worldwide, the world’s largest privately funded charity, announced today that they will partner on a nationwide, multi-platform campaign, “United to Strengthen Our Local Communities.” The campaign is intended to increase brand awareness, engagement and fundraising for United Way through the integration of a robust direct mail and digital advertising campaign. The campaign will feature an integrated promotional package that will showcase United Way’s 132-yearold brand on Valpak’s iconic Blue Envelope of savings, reaching nearly 36 million households nationwide…

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Combat Stress Launch Their Bring Them Home Campaign

Stuart Mitchell

Combat Stress have launched their new campaign to reveal the devastating isolation experienced by veterans with military-related trauma. The charity collaborated with Channel 4’s in-house creative agency 4creative to create the film Bring Them Home, which shows how mental health problems such as post-traumatic stress disorder (PTSD) can leave former servicemen and women withdrawn and isolated from family, friends and their community. The film features a group of real-life veterans who have served in conflicts including Northern Ireland, Gulf War, Bosnia, Iraq and Afghanistan. After leaving the Armed Forces, veterans…

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Planeteers Generate $100,000 Donation from AT&T for the Captain Planet Foundation

Stuart Mitchell

AT&T is donating $100,000 to the Captain Planet Foundation™ after a successful challenge based in the new mobile game, “Captain Planet: Gaia Guardians,” published by Turner’s Adult Swim Games. During the “Hope Island Recovery Challenge,” AT&T and Turner called on Planeteers to restore trees in the game to help generate a real-world donation from AT&T to the Captain Planet Foundation. AT&T’s donation supports Project Learning Garden™, a program creating schoolyard gardens for students to engage in inquiry-driven, project-based learning. “AT&T thanks and celebrates all the ‘Planeteers’ who took in-game action…

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