HEINEKEN UK is eliminating plastic rings and shrink wrapping from its entire portfolio of beer and cider multi-pack cans, removing 517 tonnes of plastic annually from the supply chain – the equivalent of 94 million plastic bags a year. Part of a £22 million investment, HEINEKEN has today announced a scalable innovation to replace plastic rings – a 100% plastic-free topper for multi-packs that uses sustainably sourced cardboard. The new packaging was designed to not only remove plastic but to minimise the use of materials and reduce waste. The cardboard…
Read MoreDay: 14 December 2019
MGM Resorts Announces Bold Vision For Social Impact And Sustainability Focused on What Matters: Embracing Humanity and Protecting the Planet
MGM Resorts International has announced an evolved vision for social impact and sustainability including setting goals to bolster diversity and inclusion, donate millions of meals and continue offering scholarship and educational opportunities for employees and their families. Through a commitment to be “Focused on What Matters: Embracing Humanity and Protecting the Planet,” MGM Resorts is committing to creating a more sustainable future, while striving to make a bigger difference in the lives of its employees, guests and in the communities where the Company operates. “As a company with a global…
Read MoreSky invests $2million in Loop: the zero-waste shopping service that delivers products in reusable packaging
Sky’s impact investment fund, Sky Ocean Ventures, has committed $2million – its largest investment to date – in zero-waste shopping service, Loop. Sky Ocean Ventures is part of Sky’s Bigger Picture initiative and is the solutions arm of the Sky Ocean Rescue campaign, which shines a spotlight on the issues that affect ocean health and inspires behaviour change. Loop is an innovative new way to shop that is designed to transform the world’s reliance on single-use plastic by closing the loop on waste and creating a circular economy. Set to…
Read MoreHellmann’s and Just Eat join forces to tackle single-use plastic pollution across takeaway sector
Hellmann’s and Just Eat have teamed up to roll out a trial of Notpla’s seaweed sauce sachets to continue tackling plastic pollution across the takeaway sector. The trial, supported by the Innovate UK fund, means that Just Eat customers will now be able to enjoy the great taste of Hellmann’s sauces with zero plastic waste and food service operators can satisfy growing demand amongst their customers for more sustainable food packaging solutions. During the trial so far, 65 Just Eat restaurant partners have offered a range of Hellmann’s ketchup, BBQ,…
Read MoreCAP – Rein it in, deer – offensive Christmas ads
The ASA/CAP have released a post called: CAP – Rein it in, deer – offensive Christmas ads. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Christmas is a time to celebrate with family and friends, swapping presents and mince pies. It’s also a time that holds religious significance for those of the Christian faith. Advertisers should therefore take care when preparing their Christmas ads…
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