Whitbread announce industry-leading plastics pledge

Premier Inn owner Whitbread announces an industry-leading ambition to eliminate the use of unnecessary single-use plastics by 2025. To achieve the ambitious target Whitbread, which operates hundreds of restaurants in addition to the UK’s biggest hotel company, is carrying out a root and branch review of plastic and packaging across its supply chain.  To achieve its commitment, believed to be the most far-reaching in the hotel industry to date, it will work closely with its suppliers to forensically map out plastic usage and find alternatives to unnecessary single-use items. Whitbread…

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easyJet and Airbus sign hybrid and electric aircraft research agreement

easyJet, and Airbus have signed a Memorandum of Understanding (MoU) related to a joint research project on hybrid and electric aircraft. The MoU is an important step towards furthering the industry’s understanding of the operational and infrastructure opportunities and challenges of plug-in hybrid and full electric aircraft. easyJet and Airbus will cooperate on three distinct work packages set to define the impacts and the requirements necessary for the large-scale introduction of next generation sustainable aircraft on infrastructure and every-day commercial aircraft operations.    Commenting on the partnership, Johan Lundgren, CEO…

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PRCA launches new Gibraltar Group

The Public Relations and Communications Association (PRCA) has officially launched its new Gibraltar Group. The new group will deliver networking and professional development opportunities for public relations practitioners across Gibraltar. The PRCA Gibraltar group, which held its inaugural event last week, will be chaired by Alex Witham CMPRCA, PR consultant, Gibraltar PR. Alex relocated to Gibraltar in 2018 to set up a Gibraltar PR. Before making the move, he worked in-house at Harrogate-based De Vere Hotels, and previously at Golley Slater and Manifest Communications, working with brands including Principal Hotels,…

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IPA welcomes Google crackdown on political advertising

The IPA has welcomed Google’s crackdown on political ad targeting and misleading claims, but the professional body for ad agencies continues to call for a platform-neutral, machine-readable register of all political ads and ad data online. According to Google, as of next week in the UK, campaigns will no longer be able to match their own database of prospective voters against Google’s user base, to target individuals across platforms such as YouTube and Google search. Google has also said that it will take action on obviously misleading statements in ads.…

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