Month: January 2020

This Girl Can celebrates five years since launching its groundbreaking call to action and launches inspirational new campaign for 2020

Stuart Mitchell

This Girl Can 2020 is leaving no woman left behind in the latest instalment of the campaign that confronts how society must change in order to accommodate all women being active. It has been five years since the inception of This Girl Can which had not only encouraged millions of women to get active, but also fundamentally influenced how women are marketed to. In our new phase of advertising for 2020, we’re introducing new cast members and stories while bringing back some of the women who’ve prominently featured in past…

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CIPR joins forces with IPSE to support #stopIR35 campaign

Stuart Mitchell

The Chartered Institute of Public Relations (CIPR) is calling on members – particularly those working as freelancers – to support the Association of Independent Professionals and the Self Employed (IPSE) campaign to #stopIR35. The campaign follows the government announcement to press ahead with off-payroll working rules into the private sector following the conclusion of a review due to conclude in mid-February. It is the CIPR’s view that this review period fails to provide adequate time for individuals and businesses to prepare and last week criticised the decision as highlighting “the…

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PR is “sleepwalking into AI” new CIPR #AIinPR report finds

Stuart Mitchell

The public relations profession is “sleepwalking into artificial intelligence” and markedly behind other professions in its preparations for the 4th industrial revolution, warns a new #AIinPR report.  Launched at the Alan Turing Institute this morning, the Chartered Institute of Public Relations (CIPR) #AIinPR Panel report – ‘The Effects of AI on the Professions: A Literature Repository’ – summarises nearly 200 global publications on AI and its impact on the professions including the changing nature of work, the ethical implications surrounding AI, future regulation and, notably, its impact on specific work groups.  The…

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Companies join forces to help tackle plastic waste with BP’s enhanced recycling technology

Stuart Mitchell

Leading companies operating across the polyester packaging value chain – including businesses involved in the manufacture, use, collection and recycling of polyethylene terephthalate (PET) plastic packaging – today announced they have formed a new consortium that aims to help to address the problem of plastic waste by accelerating the commercialisation of BP Infinia enhanced recycling technology. BP Infinia is designed to turn opaque and difficult-to-recycle (known as ODR) PET plastic waste, that can degrade in quality each time it is recycled using conventional methods, into recycled feedstocks that can be…

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UNESCO is seeking nominations for UNESCO/Guillermo Cano World Press Freedom Prize 2020

Stuart Mitchell

UNESCO invites the governments of Member States, in consultation with their National Commissions, as well as international and regional professional non-governmental organizations, active in the field of press freedom, to nominate candidates for next year’s UNESCO/Guillermo Cano World Press Freedom Prize. This Prize was established by UNESCO’s Executive Board, in 1997, in honour of Guillermo Cano, a Colombian journalist who died in the exercise of his profession. Its purpose is to reward each year a person, organization or institution that has made a notable contribution to the defence and/or promotion…

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