Day: 9 March 2020

Sustainability Reporting at Center of Europe’s Green Deal

Stuart Mitchell

Global Reporting Initiative welcomes the European Green Deal as a global game changer that other economies should follow. With ambitious legislative changes backed by one trillion Euros investment over the next decade, the EU is signalling leadership in efforts to advance sustainable development and tackle climate change. In a statement on 28 January, European Commission Executive Vice-President Valdis Dombrovskis provided details on the implementation of the Green Deal Investment Plan – including strengthening sustainability reporting by companies. He set out that: The EU’s Non-Financial Reporting Directive is to be reviewed,…

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PRCA launches Schools Outreach Programme to ‘inspire students from all backgrounds’

Stuart Mitchell

The PRCA has marked the launch of its Schools Outreach Programme by publishing a series of videos and a new magazine aimed at inspiring schools students to consider a career in PR. Launched during National Careers Week, the campaign aims to broaden the industry’s talent pool by raising awareness of PR amongst students from all backgrounds aged 16 and over. The #PRCAschools video series features a two-minute explainer of public relations, as well as a series of informal interviews with PR professionals sharing their experiences and tips for aspiring practitioners.…

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Herbal Essences Announces Commitment to Help Mitigate Biodiversity Loss

Stuart Mitchell

Herbal Essences believes in the power of plants, and is partnering with the Royal Botanic Gardens, Kew, a world leading authority on plants, to help save 20 endangered US plant species from extinction in 2020. Debuting at SXSW on March 13, Herbal Essences will make this pledge to raise awareness and inspire others to act on the critical issue of plant biodiversity loss. Plants Are Critical to Our Ecosystem; Yet Often Overlooked Plants underpin all life on earth, providing the oxygen we breathe and the food we eat – they’re…

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AEG Supports International Women’s Day With “Each For Equal” Social Media Campaign

Stuart Mitchell

AEG, the world’s leading sports and live entertainment company, supported International Women’s Day, March 8, 2020, with a social media campaign focused around this year’s “Each For Equal” theme. The campaign underscores the company’s commitment to gender equality and celebrates women’s achievements, opportunities and potential. Launching last week, the campaign encourages employees and fans to visit www.aegwomenstrong.com, watch the “Each For Equal” video, participate in the “Tag Your Squad Sweepstakes” using the hashtag #womenstrong and share GIFs from the site on their social channels. “Today, we recognize the contributions of…

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National Trust launches year of action to tackle ‘nature deficiency’

Stuart Mitchell

The National Trust is launching a series of activities to help people engage more with their natural surroundings, as new research released by the conservation charity, shows those with an active ‘engagement’ with nature are more likely to help tackle the nature crisis. This includes a new weekly guide to every day nature connection and a public awareness campaign, including billboards by roads and in railway stations, on the first day of spring. The launch comes a day after Parliament debated the Environment Bill – the Government’s flagship new law…

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