Month: May 2020

L’Oréal, Kellogg, Essity And Reckitt Benckiser Join Forces For ‘Shop Responsibly’ Campaign

Stuart Mitchell

Some of the best known household brands have launched a campaign calling on shoppers to do the right thing during the Covid-19 crisis. With retailers under exceptional pressure, brand owners are using their collective might to urge consumers to stay home and stay safe and respect shopping hours for the elderly as well as NHS workers, who are working around the clock to keep us safe. The campaign goes live today with messages on the  retailers’ websites, in email communications and is accompanied by a #ShopResponsibly social media campaign. The…

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Child Action Northwest Launches New Charity Campaign

Stuart Mitchell

Children and families charity, Child Action Northwest (CANW) has today unveiled an exciting new campaign titled the ‘Foster Care Confessionals’, to help raise awareness of fostering and recruit more potential foster carers. The charity, which offers an innovative portfolio of services designed to support children and young people, as well as families and communities across the North West of the UK, is set to kick off the campaign on May 11, to coincide with the start of Foster Care Fortnight 2020. The multiplatform, content-led campaign will combine PR and social…

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NSPCC launches nationwide campaign to help children exposed to harm under the lockdown

Stuart Mitchell

With growing concern for the safety of some children during the coronavirus crisis the NSPCC wants more people to know how to get advice and support and where to raise concerns about a child’s wellbeing. The charity is launching a new TV and advertising campaign today (May 4) across the UK to promote its free and confidential helpline for adults. The film, which will run on national television and across social media, depicts a helpline expert taking a call from someone concerned for the wellbeing of a neighbour’s child. The…

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Barratt’s supports The Big Issue in the wake of COVID-19 crisis

Stuart Mitchell

Barratt Developments PLC has this week committed £25,000 to support social enterprise, The Big Issue, which has been forced to transform its business and protect its vendors in the wake of the global Coronavirus pandemic. The Big Issue is a social enterprise, launched 29 years ago by John Bird and Gordon Roddick in response to the growing number of rough sleepers on the streets of London. The two believed that the key to solving the problem of homelessness lay in helping people to help themselves, through vendors purchasing the magazine…

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New campaign from The Human Milk Foundation

Stuart Mitchell

The Human Milk Foundation, a non-profit that provides donor milk to hospital neonatal intensive care units to feed premature and vulnerable babies, has launched a new fundraising campaign. Much like donated blood, for babies born prematurely donor milk can be life-saving. When mum is too unwell or unable to produce milk, donor milk acts like a medicine to protect the baby against serious conditions.  For more information on the new fundraising campaign visit: http://humanmilkfoundation.org/covid/ The COVID-19 pandemic has meant hospitals are requiring significantly more donor milk – premature babies are…

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