Day: 19 July 2020

ASA – Using Technology for Good: our Annual Report

Stuart Mitchell

The ASA/CAP have released a post called: Using Technology for Good: our Annual Report. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. The Advertising Standards Authority (ASA) and Committee of Advertising Practice (CAP) Annual Report 2019, published today, reveals how the use of technology has helped us to be more effective in how we regulate UK advertising and protect consumers and businesses. As part…

Read More

#Healthytogether: The IOC, the World Health Organization and the United Nations Join Forces to Fight the COVID-19 Pandemic – With Athletes Helping to Spread the Word

Stuart Mitchell

Olympic athletes will help deliver important public health information, inspiring people to adopt or continue behaviours that will curtail the pandemic and provide resources that promote physical and mental health. Using the theme “Healthy Together”, partners and athletes will spotlight the collective effort and global collaboration needed to reduce the spread and impact of COVID-19. IOC President Thomas Bach said: “Sport can save lives. We have seen over the last few months just how important sport and physical activity are for health and well-being. And working together with WHO and…

Read More

Coalition calls for Government innovation fund to help charities develop a digital-first approach

Stuart Mitchell

eBay UK, Barnardo’s, the Charity Retail Association and New Philanthropy Capital are today calling for a Government Digital Innovation Fund to help charities embrace online retail and to support new models of digital innovation and service delivery in the sector.  The call comes as eBay UK announces an extensive package of financial support and training to help UK charity shops boost their sales online. Despite last week’s easing of lockdown restrictions on retail, some physical charity shops remain closed. With reduced footfall on the high street expected as a result…

Read More

SC Johnson Launches New Mr Muscle® Bottle Made from 100% Recycled Ocean-Bound Plastic

Stuart Mitchell

As part of its commitment to help address ocean plastic pollution, SC Johnson, an industry-leading manufacturer of household cleaning brands, today announced a new line of Mr Muscle® Platinum Window & Glass cleaner featuring 100% recycled ocean-bound plastic bottles. The bottles are an everyday offering available in the U.K. and Ireland, and are the first of their kind in the U.K. made entirely of recycled ocean-bound plastic.  The new product offering is part of SC Johnson’s global partnership with Plastic Bank to reduce the amount of plastic waste entering the ocean,…

Read More

Milk & Honey PR research shows businesses strive to be a force for good

Stuart Mitchell

Industry leaders committed to protecting people, purpose and planet Research commissioned by London based Milk & Honey PR shows that an overwhelming number of businesses believe that they should be a “force for good”. The survey, conducted by The Pulse Business, received responses from clients and communications specialists about their attitudes towards business and its role in wider society. The research, carried out at the end of June 2020 to support Milk & Honey’s People, Purpose, Planet report, posed a single question: “do you think every company should use their business as a force for good?”  More than…

Read More