Day: 2 August 2020

SSE increases low-carbon ambition with new Science Based carbon targets

Stuart Mitchell

SSE plc has set a new series of comprehensive carbon targets, aligned to the 2016 Paris Agreement, and validated by the Science Based Target initiative, which will see SSE strive to cut emissions further and faster.   They are designed to ensure that SSE has a credible and verified target that shows a clear line of sight towards a well-below 2°C global warming trajectory.  Under the new series of targets: SSE aims to reduce its direct Scope 1 GHG emissions by 60% to 120g CO2e/kWh by 2030 from a 2018 base year (300g CO2e/kWh), stretching its previous target to reduce carbon intensity by 50% to 150g CO2e/kWh; SSE also commits to cut…

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Celebrities raise more than £7000 for Oxfam’s coronavirus appeal after donating some of their favourite possessions to auction on eBay UK

Stuart Mitchell

More than £7000 was raised for Oxfam’s coronavirus response after donations from celebrities and artists Arizona Muse, Basement Jaxx, Deborah Meaden, Michael and Emily Eavis, Fatboy Slim, Dame Helen Mirren, Katya Jones, Liam Gallagher, Paloma Faith, Rankin and Simon Pegg were auctioned on eBay. Liam Gallagher’s tambourine went under the hammer for £2,650, Simon Pegg’s Star Wars cufflinks, which he wore to the UK premiere of The Force Awakens, sold for £620, Basement Jaxx’s signed artwork went for £822 and Fatboy Slim’s amplifier netted £770. The total amount for all…

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CAP – Enforcing the rules for prescription-only medicines and ‘vitamin shots’

Stuart Mitchell

The ASA/CAP have released a post called: Enforcing the rules for prescription-only medicines and ‘vitamin shots’. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. The CAP has published a new Enforcement Notice: Advertising Vitamin Shots (Coronavirus/Covid-19) with the Medicines and Healthcare products Regulatory Agency (MHRA), following the publication of this ASA ruling. The Notice targets the promotion of injectable vitamin D and injectable vitamin B12…

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DEC launches Coronavirus Appeal to help people in world’s most fragile states fight triple threat posed by pandemic

Stuart Mitchell

The Disasters Emergency Committee (DEC) has launched a Coronavirus Appeal to raise funds to help the most vulnerable communities in the world fleeing from conflict and instability who now face the new deadly threat of Covid-19. The DEC Appeal aims to protect people from the virus in the world’s five most fragile states, plus Afghanistan, the most fragile state in Asia, and the world’s largest refugee camp, in Cox’s Bazar, Bangladesh. The UK-wide appeal is being driven by urgent humanitarian need – but also by “good sense”, Alexander Matheou, British…

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Pink Lady® donates thousands of apples to charities through FareShare

Stuart Mitchell

Pink Lady®, one of the UK’s most popular apple brands, has partnered with FareShare to donate thousands of apples charitable causes during the summer months to help combat holiday hunger. “We regularly hear from families who tell us that Pink Lady® apples are their favourite snack, so we hope this donation of apples to children and families who are at risk of going hungry this summer due to the multitude of difficulties presented by coronavirus will be a way of showing our support.” Kyla Flynn, PR and Social Manager, Pink…

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