Day: 3 October 2020

CAP – Charities: How to raise awareness and funds responsibly

Stuart Mitchell

The ASA/CAP have released a post called: Charities: How to raise awareness and funds responsibly. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. It’s perfectly understandable that charitable organisations want to do everything possible to raise awareness and funds for their causes.  While some material may fall outside of the ASA’s remit, it is important that charity ads are prepared with a sense of…

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New Social and Emotional Learning Initiative from the Dove Self-Esteem Project and Discovery Education Boosts Pre-Teen Confidence

Stuart Mitchell

Research finds that 70-80% of girls do not share their opinions or try out for extracurricular activities due to low body confidence. Poor body image also negatively impacts academics, making it difficult to concentrate in class or participate in class discussions. To address this issue, the Dove Self-Esteem Project and Discovery Education present Amazing Me – a new initiative boosting 4th and 5th grade student’s body confidence through no cost digital social and emotional learning resources. Amazing Me delivers the best in social and emotional learning (SEL), health, and confidence-building…

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Herbalife Nutrition Extends Partnership With National Hispanic Council on Aging Under The Nutrition for Zero Hunger Initiative

Stuart Mitchell

Herbalife Nutrition, a premier global nutrition company, together with the Herbalife Nutrition Foundation, today announced an expanded partnership with the National Hispanic Council on Aging (NHCOA), the leading organization working to improve the lives of older Hispanic adults, their families and caregivers. The partnership empowers the aging Hispanic population with necessary tools to support their health by providing access to healthy nutrition, as well as nutrition education and fitness programs to promote healthy aging. NHCOA joins the Company’s growing network of nonprofit organizations under its Nutrition for Zero Hunger (NFZH)…

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PepsiCo, USAID Launch Five-Year, $20 Million Partnership to Empower Women in Agriculture

Stuart Mitchell

PepsiCo have announced a new five-year, $20 million partnership with the U.S. Agency for International Development (USAID) under the Women’s Global Development and Prosperity (W-GDP) Initiative, supporting the global food and beverage leader’s efforts to empower women in agriculture and help build a more sustainable food system. The goal of the project is to drive inclusivity across the food and beverage industry by demonstrating that actively engaging women as critical drivers of PepsiCo’s sustainable sourcing strategy leads to better business results. According to the Food and Agriculture Organization, if women…

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Poland joins the Plastics Pact network

Stuart Mitchell

The Ellen MacArthur Foundation’s global Plastics Pact network welcomes the Poland Plastics Pact Polski Pakt Plastikowy, led by Kampania 17 Celów. The online launch of the Polski Pakt Plastikowy took place on the 10th September. The Polish Plastics Pact brings together businesses from across the value chain, investors, NGOs, and academia, all working towards a common vision for a circular economy for plastic, in which it never becomes waste or pollution. The Poland Plastics Pact’s 13 members include Alpla, Carrefour, Danone, Jeronimo Martins Kaufland, Korporacja KGL, Lidl, Lotte Wedel, LPP,…

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