CAP – Harm and Offence: Crossing the line – 2020 style

The ASA/CAP have released a post called: Harm and Offence: Crossing the line – 2020 style. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. We’re probably all a little sick of hearing it at the moment, but we are living in strange times. As such, perhaps unsurprisingly, current events have played a significant role in advertising content in 2020. In this article, we’re going…

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Deutsche Bank and Bayan-Anihan Launches seed funding programme called Growing Goodness, Together

Deutsche Bank and the Bayan-Anihan project of NGO Gawad Kalinga have launched a new programme in the Philippines to help farming families create a sustainable farming income in the midst of the devastating effects of the pandemic on the agricultural sector. Called Growing Goodness, Together, the programme will initially provide help to 50 farming families across four villages and farming communities supported by Gawad Kalinga, to enable farmers to invest in more efficient farming equipment, tools, seeds, and fertilizer. Gawad Kalinga Chairman Jose Luis Oquinena said, ”Each family in the…

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Ad Council Announces New Members to its Board of Directors

The Ad Council, America’s leading non-profit organization dedicated to using communications to drive social change, elected new members to its Board of Directors at its fall meeting held virtually yesterday. Hayley Romer, Chief Revenue Officer and Publisher of The Atlantic, has been named Secretary of the Board, succeeding Laura Corb, Senior Partner, McKinsey & Company. The Ad Council Board is chaired by David Fischer, Chief Revenue Officer, Facebook. Vice Chairs include Linda Yaccarino, Chairman, Global Advertising and Partnerships, NBCUniversal, Jacki Kelley, CEO, Dentsu International, and Diego Scotti, Chief Marketing Officer…

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102 Million Disposable Facemasks Thrown Away In The Uk Each Week Would Cover Wembley Pitch 232 Times Over

A new campaign to encourage the nation to switch to reusable facemasks has been launched, as research for North London Waste Authority (NLWA)* reveals that 102 million single-use facemasks** are being disposed of each week in the UK. These masks end up being thrown away or littered, creating a huge new plastic pollution problem. The poll also found that nearly one in five people (18%) think that disposable masks should go in the recycling bin, which is resulting in increased contamination issues at recycling facilities.  Facemask littering has also become…

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Circulytics wins Reuters Responsible Business Award

Circulytics — the Ellen MacArthur Foundation’s circular economy performance measurement tool — has won the Circular Innovation Award at the 2020 Responsible Business Awards, run by Reuters Events. The news was announced at an online awards ceremony, held on the 8th and 9th October. The Circular Innovation Award recognises organisations that have developed a circular initiative or project, enabled by technology, that helps businesses move from a linear to circular model. Judges were extremely impressed with this project. Fantastic innovation, giving companies the hard data they need to adopt more…

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