Year: 2020

Ericsson and UNICEF launch global partnership to map school internet connectivity

Stuart Mitchell

Ericsson and UNICEF have announced a global partnership to help map school connectivity in 35 countries by the end of 2023. Mapping the internet connectivity landscape for schools and their surrounding communities is a critical first step towards providing every child with access to digital learning opportunities.  This joint effort is part of the Giga initiative. Launched last year and led by UNICEF and the International Telecommunication Union (ITU), Giga aims to connect every school to the internet. Ericsson is the first private sector partner to make a multi-million dollar…

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Kimberly-Clark Joins U.S. Plastics Pact, Commits To Meet Ambitious Circular Economy Goals By 2025

Stuart Mitchell

Kimberly-Clark has announced it has joined the U.S. Plastics Pact, a collaborative, solutions-driven initiative rooted in four ambitious goals intended to drive significant systems change by unifying diverse cross-sector approaches, setting a national strategy, and creating scalable solutions to create a path forward toward a circular economy for plastics in the United States by 2025. The first North American Pact of its kind, the U.S. Pact is a collaboration led by The Recycling Partnership, World Wildlife Fund (WWF) and Ellen MacArthur Foundation. As part of the U.S. Plastics Pact, Kimberly-Clark…

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ASA – Protecting children online: building a zero-tolerance culture to age-restricted ads in children’s media

Stuart Mitchell

The ASA/CAP have released a post called: Protecting children online: building a zero-tolerance culture to age-restricted ads in children’s media. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. We have published the findings from our latest online monitoring sweep, which has helped us identify and tackle age-restricted ads appearing in children’s media. Advertisers placing age-restricted ads online are required, under the Advertising Code, to target their…

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Jaguar Land Rover Upcycles Aluminium To Cut Carbon Emissions By A Quarter

Stuart Mitchell

Research by Jaguar Land Rover has revealed how an innovative recycling process could upcycle aluminium waste from household appliances and end-of-life vehicles into the premium cars of the future and reduce production CO2 emissions by up to 26 per cent. The REALITY aluminium project is a key part of Jaguar Land Rover’s Destination Zero mission to reduce carbon emissions and its ambition to make societies safer and environments cleaner through relentless innovation. Engineers were able to use the recycled aluminium parts and mix it with a lower amount of primary aluminium…

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NatWest Group joins Partnership for Carbon Accounting Financials

Stuart Mitchell

NatWest Group has become the first major UK bank to sign up to the Partnership for Carbon Accounting Financials (PCAF). PCAF is collaboration between financial institutions worldwide to enable harmonized assessments and disclosures of greenhouse gas emissions financed by loans and investments. With nearly 70 banks and investors from five continents, the group is rapidly expanding in North America, Latin America, Europe, Africa and Asia-Pacific. Katie Murray, Chief Financial Officer of NatWest Group, said: “We are determined to lead on the collaboration and cooperation that is so critical to tackling…

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