Year: 2020

Capgemini announces its ambition to become a net zero business by 2030

Stuart Mitchell

Capgemini has announced its commitment to achieve carbon neutrality for its operations no later than 2025 and its ambition to be net zero by 2030. Capgemini’s ambition builds on its strong progress in delivering its target of a 30% reduction in carbon emissions per employee, in January 2020, a decade ahead of schedule[1].  To reach its new ten-year net zero ambition, Capgemini will accelerate its carbon reduction program across its biggest operational impact areas which are business travel, commuting and office energy, in line with the requirements of 1.5°C science-based…

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Updated regulations for PR practitioners outlined in CIPR’s new Influencer Marketing Panel guides

Stuart Mitchell

Three new skills guides from the Chartered Institute of Public Relations (CIPR)’s Influencer Marketing Panel have been published today and include details of updated regulations for PR practitioners.   The three guides – written in consultation with both the Competition and Markets Authority (CMA) and the Advertising Standards Authority (ASA) – are designed to educate and empower PR practitioners to practise influencer marketing legally and ethically in line with the CIPR’s Code of Conduct. The new guides – available to download as PDF’s here – are:  Introduction to Influencer Marketing  PR and Influencer Marketing – the rules and regulators  PRs as Influencers – how…

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Nestlé enters market for plant-based seafood alternatives

Stuart Mitchell

Nestlé has announced the launch of a plant-based alternative to tuna, its first move into the growing market for plant-based seafood alternatives. The plant-based tuna alternative can be used in a wide range of dishes such as salads, sandwiches and pizzas. It has the flaky texture and rich flavor that makes tuna a favorite in many meals. Made from a combination of only six plant-based ingredients, it is rich in nutritious pea protein, one of the most environmentally friendly sources of plant-based protein. It contains all the essential amino acids…

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Air bp and Neste to offer increased volume of sustainable aviation ‎fuel in Europe

Stuart Mitchell

Air bp, the international aviation fuel products and services supplier and Neste, the world’s ‎largest producer of renewable diesel and sustainable aviation fuels (SAF), have signed an ‎agreement to offer an increased volume of sustainable aviation fuel to airport customers in ‎‎2020 and 2021. The volume is five times larger than that supplied by the businesses in ‎‎2019. Air bp will make the Neste-produced SAF available at selected airports in Europe, ‎with deliveries to airports including Stockholm (ARN) and Oslo (OSL) expected to begin in ‎the coming weeks.‎ The increased…

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Public Relations Profession Drives Call For More Social Impact Suppliers

Stuart Mitchell

The Public Relations and Communications Association (PRCA) Council has launched a new drive to uncover suppliers with a positive social impact. Charities, community business and social enterprises have been invited to apply to become part of a new social impact supplier directory for the sector. The directory will provide social enterprises, charities and community businesses who could offer services and products to PR and communications agencies and in-house teams an easy way to market their offer. Organisations can apply online by completing a brief form at: https://forms.gle/EEiN2iR7PLRwq8u56 Once this form has been completed,…

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