Month: March 2021

Bozoma Saint John, Merlee Jayme and Geoff Northcott appointed as Cannes Lions Jury Presidents

Stuart Mitchell

Cannes Lions has confirmed its Jury President line-up for the awards in June. Bozoma Saint John, Merlee Jayme and Geoff Northcott complete the full line-up and join the jury presidents initially appointed for the 2020 awards.  Philip Thomas, Chairman, LIONS, said: “We know that after the postponement of last year’s awards, our Jury Presidents are eager to get going. They will be leading juries in a unique year, awarding Lions for both 2020 and 2021 – no small job but one that will provide a crucial reflection and insight into…

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Carlsberg Marston’s Brewing Company to trial glass bottles with up to 90% lower carbon impact

Stuart Mitchell

The partnership with glass bottle supplier, Encirc, allows Carlsberg Marston’s Brewing Company to take another step towards Carlsberg Group’s ZERO carbon footprint ambition with a trial demonstrating the possibility to cut the carbon impact of glass bottles by up to 90%. The trial with glass bottle supplier, Encirc, uses 100% biofuel and increases recycled content of the bottles to 100% while maintaining quality. 1 million beer bottles have been manufactured for the Carlsberg Danish Pilsner brand, known for being probably the best beer in the world. Glass bottles account for…

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The Coalition for the Energy of the Future unveils its first seven concrete actions and welcomes three new members

Stuart Mitchell

Launched in late 2019, the Coalition for the Energy of the Future aims at accelerating the development of future energies and technologies to sustain new green mobility models and reduce the impact of transport and logistics on climate change. The Coalition is pleased to announce the first milestones to be reached in 2021. 2021: A year of milestones with the development of the Coalition’s first 7 projects 2021 will be a structuring year for the Coalition and its cross-industry working groups with 7 projects to be developed:   Green hydrogen:…

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IPA report charts the path to A Future of Fairness

Stuart Mitchell

The IPA has published a new report, A Future of Fairness, to give brands and agencies a series of tangible actions to consider on diversity and inclusion. Edited as a series of opinions from industry leaders and interspersed with current industry best practice, the free publication supports the new IPA Diversity & Inclusion Essentials Certificate. A Future of Fairness seeks to hold a mirror to the industry’s progress, celebrate those who have pioneered change and offer up-to-date guidance on how agencies can recruit, retain and motivate top talent. It also…

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18 new leaders join bold global drive for gender equality: Organizations join forces ahead of landmark 2021 Generation Equality Forum

Stuart Mitchell

Eighteen new organizations have stepped up to steer Generation Equality ‘Action Coalitions’ – innovative partnerships of member states, corporations, youth-led, civil society and international organizations and philanthropies, designed to propel a dramatic acceleration in gender equality. These leading organizations are part of a major drive towards action and commitments on women and girls’ rights in the run up to 2021’s Generation Equality Forum. The Generation Equality Forum is convened by UN Women and co-hosted by the Governments of Mexico and France in partnership with youth and civil society. It will…

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