Month: May 2021

WMcCann announces evolution in leadership: Hugo Rodrigues will be Executive Chairman and André França, CEO

Stuart Mitchell

WMcCann announces that as of July 1st, 2021, Hugo Rodrigues, who has spent the past 3 and a half years as Chairman & CEO, will assume the role of Executive Chairman, while André França, VP of Data and Media, will be the new agency CEO. From his new role, Hugo Rodrigues will be even closer to clients, and will continue to help André in his management, side by side with the agency’s leadership team – Renata Bokel (CSO), Letícia Costa (Executive Director of Operations), Kevin Zung (COO), Marcio Borges (Director-General…

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In Kind Direct distribute essential items to unite communities and bring people together

Stuart Mitchell

Community spaces provide a central pillar for many groups, and since many of them had their doors closed for the most part of the last year, individuals have missed out on gathering in clean, safe and warm hubs for face-to-face contact and physical interaction.  61% of UK charities within In Kind Direct’s network reported that tackling mental health issues exacerbated by the isolation and loneliness caused by the pandemic is an urgent priority in the coming months. To help communities reunite and to encourage social interaction and connection, In Kind…

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‘You’re On Mute’ Detector Turns The Catchphrase Of The Pandemic Into Charitable Donations For Deaf Awareness Week

Stuart Mitchell

DeafKidz International, the charity responding to the protection, health, wellbeing, and education needs of deaf children, has developed a ‘you’re on mute’ detector to help raise funds for deaf children globally. The new tool turns the classic phrase into charitable donations and is being launched this Deaf Awareness Week (3 – 9 May). Over the last year, the world has been thrown into a new way of living and working, and with that a new set of communication frustrations has arrived, including the predictable moment when someone tries to speak…

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Aldi Launches First Packaging-Free Products Trial

Stuart Mitchell

Aldi has launched a trial selling its first packaging-free products to help customers shop more sustainably. The trial is available at one store in Ulverston, Cumbria, but if successful, Aldi will look to develop its refillable options in other stores in the future. Four household staples – basmati rice, brown rice, penne pasta and wholewheat fusilli – are available to buy loose in store. The move could remove more than 130 tonnes – or more than 21 million pieces – of plastic annually from stores. The products are available by…

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Hershey Announces Bold 2030 Goals to Reduce Environmental Footprint and Address Climate Change

Stuart Mitchell

The Hershey Company has announced new commitments to advance its environmental progress and contribute to global climate action. Hershey has set ambitious new goals to reduce its global emissions in line with the global best practice of the Paris Climate Agreement, to limit global temperature rise to 1.5°C. In 2019, Hershey committed to the Science Based Targets initiative (SBTi) that it would audit its operations and develop targets to reduce its greenhouse gas emissions in line with the best available climate science. As a result of that process, Hershey today…

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