Tesco donates over 33,000 kids’ toothbrushes to charity

Over 33,000 kids’ toothbrushes and 6,000 tubes of kids’ toothpaste will be donated to help combat hygiene poverty in the UK. Research by charity In Kind Direct found that 1 in 6 (17%) UK adults are living in hygiene poverty. Their research also found that 6% of adults say they, or someone in their household have gone without a toothbrush in the last six months because they could not afford it.  In response, Tesco has been working with four of its suppliers – Unilever, Kimberley Clark, Essity and Haleon –…

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Charity In Kind Direct is urging for donations of most-needed products this winter

In Kind Direct, a charity founded by King Charles III in 1996, distributes donated products to their network of over 6000 charitable organisations across the UK. Based on the needs from their network they are appealing to companies to donate warm clothing, blankets, hats and gloves, children’s gifts including books, toys and gifting for adults to support the many people who will be struggling over the winter months. They are also urging charitable organisations, community groups, foodbanks and warm spaces to register to join the In Kind Direct network, in…

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Unilever, Tesco and In Kind Direct extend charity partnership

Unilever, Tesco and In Kind Direct have launched the second phase of their ongoing partnership to help families struggling with hygiene poverty in the UK. Research conducted last year by In Kind Direct found that almost half of low-income households have had to go without hygiene products because they can no longer afford them. Responding to the growing need to support charities and households across the UK, the partnership brings together the in-store activation expertise of Unilever and reach of their household brands, Tesco’s scale, store footprint and online reach,…

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In Kind Direct is stepping up support for charitable organisations as cost-of-living squeezes services

The detrimental effect of the cost-of-living crisis is impacting charitable organisations across the UK as they cannot afford to keep up with the rising public demand and additional running costs for their services. With more charitable organisations experiencing a reduction in income compared to the start of the year, UK charity In Kind Direct are urging more organisations to join their network to get support. In Kind Direct focus on distributing consumer products, donated by companies, to charitable organisations across the UK to ensure that everyone has access to the…

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Charitable Organisations Supporting Young People Say That More People Than Ever Are Facing The Decision To Eat, Heat Or Keep Clean, According To In Kind Direct’s Latest Research

Research released today by charity In Kind Direct showed that 86% of charitable organisations supporting 18-24 year olds, say demand for their services has increased in the last few months. The research also highlights that 88% reported the people they support are feeling more anxious or depressed*, likely exacerbated by rising living costs and the long-term impact of the Covid pandemic. Insights from 320 charitable organisations in In Kind Direct’s network who support 18-24 years olds across the UK, show the implications of the pandemic and rising costs of living…

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