Month: November 2021

The Walt Disney Company Launches Disney Ultimate Toy Drive to Provide Toys to Children in Need This Holiday Season

Stuart Mitchell

The Walt Disney Company has launched its 2021 Disney Ultimate Toy Drive benefiting the Marine Toys for Tots Program, as part of its efforts to inspire a world of hope. The campaign kicked off during Good Morning America on ABC this morning where co-anchor Michael Strahan and ABC News Correspondent Will Reeve announced the $500,000 donation to Toys for Tots.   Now through this December 14, families and fans can join the Disney Ultimate Toy Drive and give back to those who need it most this holiday season by donating a…

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HDFC Bank, Mastercard, USAID and DFC Launch $100 Million Credit Facility for Micro, Small and Medium Enterprises (MSMEs) in India

Stuart Mitchell

HDFC Bank, Mastercard, U.S. International Development Finance Corporation (DFC), and U.S. Agency for International Development (USAID) launched a $100 million credit facility to promote and encourage small businesses in India to digitize, while also helping Indian businesses, particularly those that are women-owned, to recover from the economic impacts of the pandemic. COVID-19 has had a disproportionate impact on small businesses, forcing many to close prematurely. Additionally, the accelerated shift to digital payments engendered by the pandemic means that small businesses must adapt to changing market dynamics and consumer preferences to…

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OMV Joins “Together for Sustainability” to Enhance Sustainability in Its Supply Chain

Stuart Mitchell

OMV, the international integrated oil, gas and chemicals company headquartered in Vienna, Austria, announces that it has joined “Together for Sustainability” (TfS), a chemical industry initiative to assess and improve sustainability practices in the global supply chain. The initiative supports and promotes the principles of the UN Global Compact and Responsible Care. With this, OMV is expanding the TfS membership previously held by its subsidiary Borealis to the level of the OMV Group. TfS enables its members to collaborate in implementing sustainable procurement in the individual member companies by sharing…

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CAP – Taking care with the Ad Codes during Self Care Week 2021

Stuart Mitchell

The ASA/CAP have released a post called: Taking care with the Ad Codes during Self Care Week 2021. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Self Care Week 2021 ran from 14 – 21 November. It is an annual national awareness week that focuses on encouraging support for self-care within the individual, the family and the community. Self care can take many forms…

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OLAY Introduces Easy Open Lid For People with Disabilities, Shares Design With Beauty Industry

Stuart Mitchell

 Fifteen percent of the world’s population lives with a disability (source), yet these individuals are often excluded from the beauty industry both in representation and product offerings. OLAY North America is introducing the Easy Open Lid, a limited-edition prototype developed with and for people with disabilities. The Easy Open Lid will be incorporated into the product design of OLAY’s most popular products: the Regenerist Micro-Sculpting Cream, Vitamin C + Peptide 24 Face Moisturizer, Retinol 24 Face Moisturizer and Collagen Peptide 24 Face Moisturizer. To create the design, OLAY met with…

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