Month: March 2022

IPA announces iList 2022 shortlist

Stuart Mitchell

Seventy-four inspirational inclusivity idols have been named on the shortlist for the IPA iList 2022. The IPA iList, in partnership with Accenture Interactive and Campaign, aims to galvanise the industry into becoming a more inclusive, diverse place to work by celebrating and giving a platform to the role models who are changing our industry for the better. Each of the outstanding ad practitioners on the 2022 IPA iList shortlist have demonstrated how they are shifting the culture within the industry and demanding better representation in creative work and will now…

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Cross Industry Programmatic Taskforce announces strategy for financial audit transparency

Stuart Mitchell

The Cross Industry Programmatic Taskforce (the Taskforce), representing advertisers, publishers, ad tech vendors and agencies, has today released the first set of outputs to address the lack of transparency in the programmatic advertising supply chain. The news signals a significant step forward following the publication of the ISBA Programmatic Supply Chain Transparency Study, in association with AOP and carried out by PwC, in May 2020. The transparency study, which looked at disclosed media buys, revealed it was only possible to match 12% of ad impressions, end-to-end, with an average of…

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All-girl team from the Philippines wins Sustainable Engineering Hackathon on UNESCO’s World Engineering Day

Stuart Mitchell

An all-girl team of university students from the Philippines has won a hackathon marking UNESCO’s World Engineering for Sustainable Development Day on 4 March. Ghia Luwalhati, Nicole Elizabeth Tan and Reaner Jacqueline Bool from the WONDERPETS team (1) used Metal Organic Frameworks, which are novel adsorbents, to turn recycled plastic bottles into a type of sponge that is extremely porous, making it an effective means of removing pollutants from water. Better still, the sponge can be used again and again. The runner-up team come from the University of British Columbia…

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PRCA Announces IBE Director Dr. Ian Peters MBE as New Ethics Council Member

Stuart Mitchell

The Public Relations and Communications Association (PRCA) have announced the addition of Dr. Ian Peters MBE – director of the U.K.-based Institute of Business Ethics (IBE) – as a new member of the global PRCA Ethics Council. Dr. Peters joined the IBE in May 2020, following an 11-year post as chief executive of the Chartered Institute of Internal Auditors (IIA), where he led a strong period of organizational growth and impact. His career has included 30 years of managing and overseeing business and professional associations. Dr. Peters assumed leadership of the IBE…

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One in four young people say they will never recover from the emotional impact of the pandemic, as confidence falls to an all time low warns Prince’s Trust

Stuart Mitchell

The Prince’s Trust NatWest Youth Index (pdf, 8mb), finds almost a quarter of young people (23%) in the UK agree they will never recover from the emotional impact of the pandemic. The report reveals the happiness and confidence of 16 to 25-year-olds has hit the lowest point in its thirteen-year history. The Youth Index – conducted by YouGov who surveyed 2,106 16 to 25-year-olds across the UK – gauges young people’s happiness and confidence across a range of areas, from their physical and mental health to working life. Almost half…

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