Year: 2022

Bridgestone Announces Global Road Safety Support through Donations to UNRSF

Stuart Mitchell

Bridgestone Corporation has announced that it will donate U.S.$1.0 million (approximately 129 million)*1 to the United Nations Road Safety Fund (UNRSF)*2 over the four-year period spanning from 2022 to 2025. Given its foundation as a tire company, the Bridgestone Group understands that road safety is essential to mobility systems and resilient communities. This initiative aligns with “Ease: Committed to bringing comfort and peace of mind to mobility life” and “Empowerment: Committed to contributing to a society that ensures accessibility and dignity for all” stated in a corporate commitment: the “Bridgestone…

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Global Citizen Release Impactful Short Film Calling for Urgent Action to End Gender-Based Violence Across Nigeria and the World

Stuart Mitchell

Global Citizen, the international advocacy organisation, released an impactful short film highlighting the call to action to combat gender-based violence across Nigeria, and urging all states to immediately implement the Violence Against Persons Prohibition Act of 2015 (VAPP Act). The film forms part of the organisation’s ongoing Roadmap to 36 advocacy campaign leveraging resources to protect women and girls, by mobilising stakeholder engagement to scale up interventions and drive impact in dismantling negative social norms through funding, innovative multi-stakeholder coordination, along with grassroots engagement, with the aim to drive policy…

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Logitech and Creators Drive Action for Diversity, Equity and Inclusion With #CREATORS4BIPOC Movement

Stuart Mitchell

Logitech For Creators, a brand extension of Logitech, kicks off its third annual #Creators4BIPOC initiative to help address barriers disproportionately faced by Black, Indigenous and People of Color (BIPOC) creators. As part of this year’s movement, Logitech has launched the inaugural Logitech Change Council. This council is a diversity, equity and inclusion (DEI) advisory board composed of creators. Throughout July, the Logitech Change Council will lead a Day Of Change, volunteering time to work with local nonprofit organizations aligned with the movement, while encouraging the greater community to join in service.…

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Givsly Launches Good Advertising to Enable Publishers and Brands to Turn Social and Environmental Goals Into Action

Stuart Mitchell

Givsly, the purpose-led advertising and marketing company, recently announced the launch of its Good Advertising solution that gives advertisers a competitive edge by breaking through in a cluttered landscape and driving real engagement – all while doing good for society. Big Happy, MobileFuse, Teads and Undertone signed on as the first users during its beta phase. Good Advertising employs a variety of formats to make it easy for advertisers to leverage across their ads – whether it’s video, content or social, when a consumer engages with an ad through a…

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LADbible Group announces first of its kind Abortion Policy

Stuart Mitchell

Youth publisher, LADbible Group, have announced a ground-breaking new abortion policy to help support its global workforce. Putting the wellbeing of employees first, the policy entitles up to 10 days paid time off for an abortion procedure. The policy also commits to giving employees a travel allowance up to $10,000 to support travel to access healthcare in relation to an abortion, in cases where the procedure is banned or restricted where they live. Sinead Allchurch, HR Director said: “It’s important to us that all employees feel supported through situations which…

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