Triodos Bank proud to recertify as B Corp

Triodos Bank has recertified as a B Corp. B Corporations meet strict social and environmental criteria and offer a positive vision of a better way to do business. Better for workers, better for communities and better for the planet. As a business founded on principles of sustainability, it was an obvious step for Triodos Bank to join B Corp when the movement first launched in Europe in 2015. B Corp represents a growing group of companies that strive to use business as a force for good and positive change. There…

Read More

Official reports of verbal aggression against public transport staff used as basis for rap song

Rappers frequently pepper their songs with obscenities. But the torrents of abuse in “Respect”, the new song by the rapper Youssef Swatt’s, are not poetry. In fact, they are taken literally from official reports and are examples of the genuine insults hurled daily at the staff of the Brussels transport company, STIB-MIVB. The transport company aims to address the problem with this new campaign.  “Son of a bitch”, “Asshole”, “Shut your face, you little slut”, “You piss me off, you’re a piece of shit”, … The words come as a…

Read More

CAP – Would you Adam and Eve it?! Nudity in advertising

The ASA/CAP have released a post called: Would you Adam and Eve it?! Nudity in advertising. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Head, shoulders, knees and toes. All are probably acceptable body parts to feature in ads. But what about nipples? Buttocks? Crotches? Are all these body parts, either nude or scantily clad, banned from ads? Is nudity always a bad idea in…

Read More

Barnardo’s Scotland Reveals 50% Rise In Number Of Children Requiring Foster Care

Scotland’s leading children’s charity has warned of a 50 per cent upsurge in the number of children and young people requiring foster care. As part of Fostering Focus Fortnight, which began on January 9th and runs to January 22nd, Barnardo’s Scotland has revealed that there are now nearly 700 children and young people who are on waiting lists for foster care – up from 461 in just a year. Martin Crewe, Director of Barnardo’s Scotland, said: “At Barnardo’s Scotland, we are committed to keeping The Promise to care-experienced young people…

Read More

Serious Tissues Announced as £1m Grand Prix Winner of the 2022 Sky Zero Footprint Fund

Sky has revealed Serious Tissues as the Grand Prix winner of its 2022 Sky Zero Footprint Fund initiative – a £2m advertising fund which supports and aims to inspire others to join the journey to Net Zero Carbon. The fund was established in 2021 to aid the acceleration and amplification of initiatives to drive behavioural change and tangible impact towards a more sustainable future. Serious Tissues, which produces 100% recycled toilet roll, was selected as the winner of the Grand Prix £1m media value prize ahead of Sky’s other four…

Read More