Month: May 2023

During a Record-Setting Year of Anti-LGBTQ+ Attacks, 300+ Major U.S. Companies Voice Opposition to Anti-Equality Legislation

Stuart Mitchell

The Human Rights Campaign (HRC), the nation’s largest lesbian, gay, bisexual, transgender and queer (LGBTQ+) civil rights organization, announced that more than 300 major U.S. companies have spoken out against attacks on the LGBTQ+ community by signing on to HRC’s business statement on anti-LGBTQ+ legislation. The list of signatories, which has grown by 50% since the beginning of 2022, presents a unified message that anti-equality legislation is also anti-business, underscoring that assaults on LGBTQ+ rights contradict U.S. public opinion and decades of progress in the workforce. The business letter was…

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Community Fridges to go beyond food redistribution with funding boost

Stuart Mitchell

Environmental charity Hubbub is broadening the impact of the Community Fridge Network, through food hub funding which will help local residents to learn new food and growing skills and connect with their neighbours. Last year, with support from the Rothschild Foundation, Hubbub piloted food hubs at 14 community fridges. Participants reported adopting a more varied diet, discovering new recipes and feeling more connected to their local community. Following the pilot, 50 more community fridges were awarded food hub funding with support from Co-op and the Starbucks Foundation. Starbucks has committed…

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IFC and Bank of Africa Group Deepen Partnership to Boost SME Financing in Africa

Stuart Mitchell

To support economic activity and job creation in 10 countries across sub-Saharan Africa, IFC has announced an investment in a risk-sharing facility for the Bank of Africa Group (BOA) that will ease access to finance for smaller businesses, including those in fragile and conflict-affected countries and in the Sahel. IFC will invest $77 million in the risk-sharing facility to scale up BOA’s lending to small and medium enterprises (SMEs), including women-owned businesses, in Benin, Burkina Faso, Côte d’Ivoire, Ghana, Madagascar, Mali, Niger, Senegal, Tanzania, and Togo. IFC’s investment will guarantee…

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Announcing new ASA Council members

Stuart Mitchell

ASA Chairman, Lord David Currie, has announced the appointment of four new Council members – Mark Howe, Elizabeth Gordon, Murphy Cobbing and Monisha Shah. The Council is the body responsible for deciding if an ad has broken the advertising rules and therefore needs to be amended or withdrawn. It also operates as the Board of the ASA. Excluding the Chair, the Council is formed of 12 members of whom two-thirds are independent of industry. The remaining third have a recent, or current, knowledge of the advertising or media sector. Collectively,…

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CAP – New self-help tool for influencers

Stuart Mitchell

The ASA/CAP have released a post called: New self-help tool for influencers. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. To help influencers quickly work out whether a post needs to make clear that it’s an ad, we have created a self-help tool intended to cover the main types of scenarios one might face in deciding whether to label content as advertising, as well…

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